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<div style="display: none; max-height: 0px; overflow: hidden;">LLMs absorb the interface layer of vertical software, collapsing workflow-based moats and turning products into interchangeable APIs </div>
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<h1><strong> TLDR Founders <span id="date">2026-02-06</span></strong></h1>
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Buyers decide inside AI search before they talk to sales. 170+ AEO tools hand you an empty dashboard and say "figure it out."<p></p><p><a href="https://tracking.tldrnewsletter.com/CL0/https:%2F%2Fcheckthat.ai%2Flaunch%3Futm_source=tldr%26utm_campaign=feb52026/3/0100019c3321d41c-70ba027c-79ca-4d55-bb73-dd012810e9ca-000000/hbr2bzg5ooJ9xcLnLoBMQAMCN83O0ZeBNZV1jMz_HFw=443" rel="noopener noreferrer nofollow" target="_blank"><span><strong>CheckThat</strong></span></a><strong> is built from thousands of hours </strong><a href="https://tracking.tldrnewsletter.com/CL0/https:%2F%2Fgrowthx.ai%2F/1/0100019c3321d41c-70ba027c-79ca-4d55-bb73-dd012810e9ca-000000/ccn5P6FdBPP7kcX6RAeL80gpVQcwq_MuJXl20_tZtmM=443" rel="noopener noreferrer nofollow" target="_blank"><span><strong>doing <em>actual</em> AEO</strong></span></a><strong> for companies like Ramp, Lovable, and Webflow. You get it free:</strong></p>
<p>→ <strong>No cold start.</strong> 172 categories mapped. 5,800+ brands. 2.6M+ AI responses.</p>
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<div style="text-align: center;"><span style="font-size: 36px;">📈</span></div>
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<h1><strong>Headlines & Trends</strong></h1>
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<strong>The Crumbling Workflow Moat: Aggregation Theory's Final Chapter (8 minute read)</strong>
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LLMs absorb the interface layer of vertical software, collapsing workflow-based moats and turning products into interchangeable APIs. When users interact only through chat, suppliers lose brand, UX, and switching costs, forcing competition on data quality, coverage, and price. This completes Aggregation Theory by eliminating interface defensibility, triggering valuation compression for software companies without truly proprietary data.
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<strong>Friendly advice for my startup founder friends (2 minute read)</strong>
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Solve for customers and your market, not for investors and media. Help customers understand what you do for them. This will help investors understand you better as well. Frame what you do from the perspective of customers - investors usually don't know what the current hot buzzwords mean either.
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<strong>Closing Your First $1M ARR with Founder-Led Sales (10 minute read)</strong>
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Nobody wants to hear this, but Resend CEO Kushal Byatnal's path to his first $1M in ARR was mostly just showing up. In-person meetings. Manual cold emails. Reading buying signals that most founders miss because they're too busy trying to automate everything. He shared the whole playbook, and it's refreshingly unglamorous.
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<strong>The Reddit Playbook That Got 1,000 Users for Free (5 minute read)</strong>
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This company got its first 1,000 users entirely from Reddit before raising a cent. Millions of people are already talking about the exact problems your product solves, and most founders completely ignore them. The founder has shared the full playbook for finding those threads, jumping in without being salesy, and converting lurkers into actual users for free.
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<strong>Reza Khadjavi on Building Motion, Bridging the Gap Between Creative and Data, and Why B2B Brands Need Consumer DNA (48 minute read)</strong>
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Reza Khadjavi, CEO of Motion, explains how the company transitioned from a Shopify app to a creative analytics platform, emphasizing the importance of creative over audience targeting in advertising. Motion fostered the role of creative strategist, focusing on merging data and creativity, which is now leading in marketing strategies. As AI reshapes industries, Motion has adapted to be AI-native, demonstrating the necessity for B2B brands to adopt consumer-style marketing approaches.
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<strong>Authenticity wins. Systems make it scale. (Sponsor)</strong>
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In a noisy, distracted market, real voices cut through—not polished brand talk.<p></p><p>In this<a href="https://tracking.tldrnewsletter.com/CL0/https:%2F%2Fwww.airops.com%2Fwebinar-dave-gerhardt-brand-flywheel%3F%3Futm_source=tldr%26utm_medium=paid-newsletter%26utm_campaign=NA_en_Webinar_MOF_WC_ExitFive-Dave-Gerhardt-Brand-Flywheel_Q1-2026/2/0100019c3321d41c-70ba027c-79ca-4d55-bb73-dd012810e9ca-000000/ydYFdcph_BMPaB9srgXrUra694Nf9WK33S0ZwC4sM3Y=443" rel="noopener noreferrer nofollow" target="_blank"><span> AirOps live session</span></a>, Dave Gerhardt breaks down how newsletters, publishing cadence, and simple workflows turn one strong idea into a compounding content engine—powered by AI and human checkpoints, without losing your voice.</p>
<p><a href="https://tracking.tldrnewsletter.com/CL0/https:%2F%2Fwww.airops.com%2Fwebinar-dave-gerhardt-brand-flywheel%3F%3Futm_source=tldr%26utm_medium=paid-newsletter%26utm_campaign=NA_en_Webinar_MOF_WC_ExitFive-Dave-Gerhardt-Brand-Flywheel_Q1-2026/3/0100019c3321d41c-70ba027c-79ca-4d55-bb73-dd012810e9ca-000000/ncxgAh-aSL-HdRjU36UM0GY6sRQui2LHMc072OgWN8A=443" rel="noopener noreferrer nofollow" target="_blank"><span><strong>Reserve Your Spot Now</strong></span></a>
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<strong>Laurence (Tool)</strong>
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Automated Amazon pay-per-click (PPC) performance marketing using reinforcement learning and transformer models.
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Autumn is building the first real-time signal intelligence platform for GTM teams.
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<strong>The 2026 Free-to-Paid Conversion Report (13 minute read)</strong>
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Most founders have no idea if their numbers are any good. This report gives you the actual benchmarks, from trial length to whether requiring a credit card makes a difference. Products that gate with a card convert at 30%, roughly 5x those that don't.
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Former PayPal President David Marcus recently published a postmortem on what went sideways at PayPal. He discussed miss leverage, bad metrics, and how financial optimization replaced product conviction. This post translates seven takeaways from Marcus' article into practical takeaways for teams. A link to the original postmortem is available.
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<h1><strong>Quick Links</strong></h1>
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<strong>YC Is Accepting Canadian Founders Again (3 minute read)</strong>
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Y Combinator just reversed its ban on Canadian founders.
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<strong>Deep Future on the Orthogonal Bet (1 minute read)</strong>
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Deep Future is an AI scenario engine for stress-testing strategies against possible futures.
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<strong>Building Earmark: How a Two-Person Team Turned Meetings into Finished Work (3 minute read)</strong>
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Earmark, a productivity suite, transforms meetings into actionable work by running multiple AI agents in real-time.
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