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<div style="display: none; max-height: 0px; overflow: hidden;">Confidence in gen AI as a creative tool is rising, while VR, AR, and the metaverse have failed to gain widespread adoption โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ โ </div>
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<h1><strong>TLDR Marketing <span id="date">2025-09-16</span></strong></h1>
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<strong>100 AI Prompts For Any Marketing Challenge (Sponsor)</strong>
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<span style="font-family: "Helvetica Neue", Helvetica, Arial, Verdana, sans-serif;">
HubSpot pioneered Inbound Marketing, and now it is introducing the next breakthrough for the AI era: Loop Marketing. Grab the <a href="https://tracking.tldrnewsletter.com/CL0/https:%2F%2Foffers.hubspot.com%2Floop-marketing-prompts%3Futm_medium=email-media-newsletter%26utm_source=tldr-marketing%26utm_campaign=creator-loop%26utm_content=paid%26utm_term=9-16-2025/3/010001995232b08c-26230f35-7118-4ebb-bdc6-fab23857ba67-000000/_RCTKVvhZ7WuPHp9QeJyoNO6jyYcFs9pGKyH8oB6qCg=422" rel="noopener noreferrer nofollow" target="_blank"><span>100 prompt Loop Marketing Library</span></a>, engineered and field tested to tackle any marketing challenge.
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<p>The old marketing playbook is played out. Search behavior is shifting, AI is answering questions directly, and audiences are scattered across platforms like TikTok, YouTube, Reddit, and podcasts.</p>
<p><a href="https://tracking.tldrnewsletter.com/CL0/https:%2F%2Foffers.hubspot.com%2Floop-marketing-prompts%3Futm_medium=email-media-newsletter%26utm_source=tldr-marketing%26utm_campaign=creator-loop%26utm_content=paid%26utm_term=9-16-2025/4/010001995232b08c-26230f35-7118-4ebb-bdc6-fab23857ba67-000000/rb2z8cofdQAK4rV5HqKoEDcowXglK7dGI1Bw83K2ISg=422" rel="noopener noreferrer nofollow" target="_blank"><span>Loop Marketing</span></a> equips you to thrive in this new era with a continuous cycle where humans and AI collaborate. Inside the prompt library you will find frameworks for brand voice differentiation, account based personalization, audio strategy, accelerated experimentation, and more, all aligned to the Loop Marketing framework.</p>
<p><a href="https://tracking.tldrnewsletter.com/CL0/https:%2F%2Foffers.hubspot.com%2Floop-marketing-prompts%3Futm_medium=email-media-newsletter%26utm_source=tldr-marketing%26utm_campaign=creator-loop%26utm_content=paid%26utm_term=9-16-2025/5/010001995232b08c-26230f35-7118-4ebb-bdc6-fab23857ba67-000000/XHUzlN3GAhrJenYgHSPN3L8xVGJNNcuuCJTm09wkC1Q=422" rel="noopener noreferrer nofollow" target="_blank"><span><strong>โ </strong>Get The Loop Playbook</span></a>
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<div style="text-align: center;"><span style="font-size: 36px;">๐ฑ</span></div></div>
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<h1><strong>News & Trends</strong></h1>
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<strong>Key Takeaways: How people are using ChatGPT (3 minute read)</strong>
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ChatGPT adoption is broadening globally and creating value in both work and personal life. Gender gaps have narrowed, with women now making up more than half of identified users. Growth is fastest in low and middle-income countries. Most use centers on everyday tasks like seeking information, writing, and planning, while coding and self-expression remain smaller segments. About half of interactions are advisory โAskingโ, 40% are task-oriented โDoingโ, and 11% are reflective โExpressingโ. Roughly 30% of usage is work-related and 70% non-work.
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<strong>Advertising in 2030 (23 minute read)</strong>
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Confidence in gen AI as a creative tool is rising, while VR, AR, and the metaverse have failed to gain widespread adoption. Consumer priorities have shifted back toward price over sustainability. Workplace communication remains more digital than pre-2020, but many companies have returned to in-person interactions. Advances in AI, biometrics, personalization, and bot-to-bot marketing are expected to continue, while global coordination on privacy and lasting changes in consumer behavior are seen as unlikely.
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<div style="text-align: center;"><span style="font-size: 36px;">๐</span></div>
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<h1><strong>Strategies & Tactics</strong></h1>
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<a href="https://tracking.tldrnewsletter.com/CL0/https:%2F%2Fuserlist.com%2Fblog%2Fhow-we-redesigned-userlist%2F%3Futm_source=tldrmarketing/1/010001995232b08c-26230f35-7118-4ebb-bdc6-fab23857ba67-000000/8duWqtkGm7RAHdTrok9HFH3THz98MUOrCPFqYOz2UeQ=422">
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<strong>From Minimal to Whimsical: How We Redesigned Userlist in 2025 (6 minute read)</strong>
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Userlist launched a major redesign in September after outgrowing its minimalist interface from 2019. The update introduced vertical navigation, denser layouts, smaller fonts, and improved access to assets like segments and profiles. The team added whimsical illustrations, a new logo with intertwined U letters, and consistent microcopy and capitalization rules. The redesign also included a full refresh of documentation and the marketing website, with new modules, screenshots, and layouts.
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<a href="https://tracking.tldrnewsletter.com/CL0/https:%2F%2Fwww.linkedin.com%2Fposts%2Ferwanxgrowth_everyone-says-reddit-is-the-new-growth-channel-activity-7373324721553154048-Ny4M%3Futm_source=tldrmarketing/1/010001995232b08c-26230f35-7118-4ebb-bdc6-fab23857ba67-000000/jMgRnafXLHXH7X9mwmlHLBhTIGcys-P465yPs_sUKag=422">
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<strong>Reddit learnings from 3 months of testing (2 minute read)</strong>
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<span style="font-family: "Helvetica Neue", Helvetica, Arial, Verdana, sans-serif;">
After 3 months on Reddit, lemlist gained 22% more traffic and 20% higher conversions but lost posts to deletions and account flags. Each subreddit has its own rules, moderators cut anything that feels promotional, and automation backfires. The only way to win is with authentic, native participation. Reddit doesn't drive quick leads, but strong threads do boost SEO and AI visibility.
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<div style="text-align: center;"><span style="font-size: 36px;">๐งโ๐ป</span></div>
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<h1><strong>Resources & Tools</strong></h1>
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<a href="https://tracking.tldrnewsletter.com/CL0/https:%2F%2Fwww.linkedin.com%2Fposts%2Fdanielhinckley_seo-paid-tip-ai-is-changing-the-search-activity-7373354680338325504-CSf3%3Futm_source=tldrmarketing/1/010001995232b08c-26230f35-7118-4ebb-bdc6-fab23857ba67-000000/ldKHbbcmxzUk35bBc-oX5L2Pb1xaN5txsAClnYMw07Q=422">
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<strong>SEO + Paid Tip: Use vector embeddings to reduce waste and close topic gaps (1 minute read)</strong>
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<span style="font-family: "Helvetica Neue", Helvetica, Arial, Verdana, sans-serif;">
Holistic strategies that unify Paid and Organic data expose where you're overspending or under-investing across the funnel. Export your search terms from Google Ads and Search Console, embed both sets of keywords using a text-embedding model, calculate vector distances between each Paid keyword and its nearest Organic neighbor, then identify gaps.
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<a href="https://tracking.tldrnewsletter.com/CL0/https:%2F%2Fgtmonday.substack.com%2Fp%2Fthe-6-frameworks-you-need-for-2026%3Futm_source=tldrmarketing/1/010001995232b08c-26230f35-7118-4ebb-bdc6-fab23857ba67-000000/vAiSV7PLmvlJwQvGgEbAluuEeOoAv0kGlDVjH2JlUXw=422">
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<strong>The 6 Frameworks You Need for 2026 Planning (4 minute read)</strong>
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<span style="font-family: "Helvetica Neue", Helvetica, Arial, Verdana, sans-serif;">
GTM OS delivers a structured approach by guiding leadership teams through the 5 Valleys, 3 Ps, 15 GTM Problems, and 8 Core Questions every quarter. This process uncovers where growth is breaking down, validates whether platform and product-market fits still hold, and isolates the top 3 or 4 priorities for the next 90 days. By anchoring planning conversations in these frameworks, leaders replace ad hoc, reactive decisions with an actionable roadmap.
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<div style="text-align: center;"><span style="font-size: 36px;">๐</span></div></div>
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<div style="text-align: center;"><strong><h1>Miscellaneous</h1></strong></div>
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<strong>AI prompt engineering to work smarter, not harder (5 minute read)</strong>
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<span style="font-family: "Helvetica Neue", Helvetica, Arial, Verdana, sans-serif;">
Meta prompting helps you reverse-engineer effective prompts to save time, while basic prompting rules, such as assigning roles and giving clear instructions, improve output quality. Teaching AI a specific voice and tone allows for more authentic communication, and asking it to slow down produces more accurate and thoughtful responses. Other methods include the AI sandwich, where humans draft, AI expands, and humans edit, and fill-in-the-blank prompting to complete unfinished writing.
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<strong>From Ghibli to Nano Banana: How AI Tools Become Cultural Phenomena (4 minute read)</strong>
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Nano Banana went viral after its August launch, gaining 10M users and powering 200M image edits within weeks. It runs 2-3X faster than GPT-4o. Growth came from frictionless onboarding, share-optimized outputs, and cultural timing. The trend highlights how consumer AI adoption pushes enterprise uptake and raises expectations for speed, simplicity, and virality in product design.
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<strong>TLDR Marketing 2025 Reader Survey (1 minute)</strong>
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How can we improve TLDR Marketing? We'd really appreciate it if you could fill out this <a href="https://tracking.tldrnewsletter.com/CL0/https:%2F%2Fdanni763618.typeform.com%2Fto%2FB4GnxywK/1/010001995232b08c-26230f35-7118-4ebb-bdc6-fab23857ba67-000000/EZ39ec4arNMsixU2X4dkBmL1EmladHA0CdAmXGRv10s=422"><span>three question survey</span></a> to give us a bit of feedback!
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<h1><strong>Quick Links</strong></h1>
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<strong>How Do Kids Spend Their Screen Time? (2 minute read)</strong>
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Video dominates kids' screen time, making up 60% of usage for children under 9, with gaming adding another 26%.
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<strong>Van Leeuwen and the art of not advertising (5 minute read)</strong>
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Van Leeuwen grew from a single cart in 2008 to 50 locations across the US without spending money on advertising.
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