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<tr><td>Fokus als Wachstumshebel mit Tennis-Point und BiMA, Hidden Champions & Newcomer gesucht‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­</td></tr></table> <!--[if mso]> <img width="1" height="1" src="https://60wet.r.sp1-brevo.net/mk/op/sh/1t6AVse4sR7ZnCuB3KRI05h1G1Nt11/0svxTHw9e2pm" /> <![endif]-->
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Auch laut Studien plant fast jede zweite Vertriebslinie weitere Filialen. Gleichzeitig zeigt Amazons Sperre gegen Metas Shopping-Agenten, wie hart um die Kundenschnittstelle gekämpft wird. Dazu: Greta Garkisch über Gründen ohne Branchenerfahrung und wir suchen Eure Nominierungen für die Hidden Champions & Newcomer für den K5 Köpfe Award 2027.</span></p></div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r15-i" style="background-color: #ffffff; padding-top: 20px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="100%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r11-i" style="padding-right: 15px; padding-left: 15px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:center;line-height:1" align="center" valign="top" class="r17-i nl2go-default-textstyle"><div><h3 class="default-heading3" style="margin:0;color:#000000;font-family:Manrope, arial;font-size:24px;word-break:break-word"><span style="color:#666666;font-size:18px;">Podcasts der Woche</span></h3></div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r19-i" style="background-color: #ffffff; padding-top: 10px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="41.67%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r20-i" style="padding-right: 22px; padding-left: 22px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r21-c" align="center" style="font-size: 0px; line-height: 0px; border-radius: 8px; valign: top"><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsE8LH3iRwmZXw3PMLnDXv/t1lSRTSAIrTc" target="_blank" style="color:#092aff;text-decoration:underline" sib_link_id="1" templating="n"><img src="https://60wet.img.sp1-brevo.net/im/sh/L5hKi3k52EE6.jpeg?u=WtVElij8PJZGcrw3Rcc0F7twtKJoTrnf" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="1"/></a></td></tr></tbody></table></td></tr></tbody></table></th><th width="58.33%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r22-i" style="padding-right: 22px; padding-left: 22px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left" align="left" valign="top" class="r14-i nl2go-default-textstyle"><div><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88)"><strong>Tennis Point nach SIGNA: Warum Spezialisten den Racket-Boom gewinnen</strong></span></p><p style="margin:0"><br></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Als Teil der SIGNA-Gruppe geriet <strong>Tennis Point</strong> in eine der größten Insolvenzen der deutschen Unternehmensgeschichte. Heute steht das Unternehmen fokussierter da als zuvor: knapp 30 Webshops in Europa, 31 Retail-Stores in Deutschland, alle profitabel, und drei Spezialistenmarken. CEO <strong>Andreas Otto</strong> erklärt im ChefTreff mit Sven Rittau, warum Spezialistentum in einem Markt voller Generalisten der stärkste Wachstumshebel ist:</span></p><ul style="margin:0"><li style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Community als Geschäftsmodell: 20.000 Coach- und Club-Partnerschaften in Europa statt Marketing-Buzzword</span></li><li style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Stores als Community-Anlaufpunkt und Markenerlebnis statt als Kostenfaktor</span></li><li style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Warum der Racket-Boom erst anläuft, mit 500.000 Padel-SpielerInnen in Deutschland und Pickleball in den Startlöchern</span></li></ul></div></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr><tr><td class="r6-c" align="center"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="213" class="r23-o" style="table-layout: fixed; width: 213px"><tbody><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr><tr><td class="r24-i nl2go-default-textstyle" align="center" valign="top" height="16" style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word"><!--[if mso]> <v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsEafzG8qIsUiC7EkAlxFz/cI3N4Ds-YBzU" style="v-text-anchor:middle; height: 35px; width: 212px;" arcsize="50%" fillcolor="#092aff" strokecolor="#092aff" strokeweight="1px" data-btn="1" sib_link_id="2" templating="n"> <w:anchorlock> </w:anchorlock> <v:textbox inset="0,0,0,0"> <div style="display:none;"> <center class="default-button"><span>Jetzt anhören</span></center> </div> </v:textbox> </v:roundrect> <![endif]--><!--[if !mso]><!-- --><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsEafzG8qIsUiC7EkAlxFz/cI3N4Ds-YBzU" target="_blank" data-btn="1" style="font-style:normal;font-weight:normal;line-height:1.15;text-decoration:none;word-break:break-word;word-wrap:break-word;display:block;-webkit-text-size-adjust:none;border-style:solid;background-color:#092aff;border-width:0px;border-color:#000000;border-radius:25px;padding-top:10px;padding-right:5px;padding-bottom:10px;padding-left:5px;font-size:14px;font-family:Manrope, arial;color:#fff;height:16px;mso-hide:all;width:203px" class="r25-r default-button" sib_link_id="2" templating="n"><span>Jetzt anhören</span></a><!--<![endif]--></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r19-i" style="background-color: #ffffff; padding-top: 10px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="58.33%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r20-i" style="padding-right: 22px; padding-left: 22px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><!--[if !mso]><!-- --><tr><td class="r26-c" align="center"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="305" class="r27-o mobshow" style="border-collapse: separate; border-radius: 8px; table-layout: fixed; border: none; display: none; float: none; font-size: 0; height: 0; line-height: 0; max-height: 0; mso-hide: all; overflow: hidden; visibility: hidden; width: 0"><tbody><tr><td style="font-size: 0px; line-height: 0px; border-radius: 8px" class="r28-i mobshow resp-table magic-resp"><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsF30hSZEeyPsSB47zkgy3/hh8cgjs2QHVK" target="_blank" style="color:#092aff;text-decoration:underline" sib_link_id="3" templating="n"><img src="https://60wet.img.sp1-brevo.net/im/sh/TsW6qXrpd-dD.jpeg?u=WtVElij8PJZGdKGle30ML34Cx9hdSbVj" width="305" border="0" style="border:none;float:none;font-size:0;height:0;line-height:0;max-height:0;mso-hide:all;overflow:hidden;table-layout:fixed;visibility:hidden;display:block;width:100%;border-radius:8px" class="mobshow resp-table no-show-for-you" sib_img_id="2"/></a></td></tr></tbody></table></td></tr><!--<![endif]--><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left" align="left" valign="top" class="r14-i nl2go-default-textstyle"><div><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88)"><strong>Ohne eigene Kinder, ohne Hardware-Erfahrung: Wie BiMA trotzdem ausverkauft ist</strong></span></p><p style="margin:0"><br></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Keine eigenen Kinder, keine Erfahrung mit Hardware und trotzdem ein Hardware-Produkt für Familien: <strong>Greta Garkisch</strong> hat mit ihrer Co-Founderin Larissa <strong>BiMA</strong> gegründet, einen analogen Kinderprojektor, der Kinderzimmer bildschirmfrei in Fantasiewelten verwandelt. Finanziert über Antler und die EXIST-Förderung, ist BiMA schnell ausverkauft. Im BOLD MOVES. KIND HEARTS. Podcast mit Verena Schlüpmann erzählt Greta:</span></p><ul style="margin:0"><li style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">warum sie GründerInnen rückblickend von der Kombination aus Hardware und D2C abrät</span></li><li style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">warum Vertrauen und ein sichtbares Gesicht für eine D2C-Marke mehr zählen als der günstigste Preis</span></li><li style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">wie sie Leistungsorientierung und Leichtigkeit verbindet, ohne eine der beiden zu verlieren</span></li></ul></div></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr><tr><td class="r6-c" align="center"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="213" class="r23-o" style="table-layout: fixed; width: 213px"><tbody><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr><tr><td class="r24-i nl2go-default-textstyle" align="center" valign="top" height="18" style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word"><!--[if mso]> <v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsFVLPezd14L2iEtVojQg7/e3rBIXP5Ao2H" style="v-text-anchor:middle; height: 37px; width: 212px;" arcsize="50%" fillcolor="#092aff" strokecolor="#092aff" strokeweight="1px" data-btn="2" sib_link_id="4" templating="n"> <w:anchorlock> </w:anchorlock> <v:textbox inset="0,0,0,0"> <div style="display:none;"> <center class="default-button"><span style="color:#ffffff;font-family:Arial,Helvetica,sans-serif;font-size:16px;"><span style="font-size: 14px;">Folge anhören</span></span></center> </div> </v:textbox> </v:roundrect> <![endif]--><!--[if !mso]><!-- --><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsFVLPezd14L2iEtVojQg7/e3rBIXP5Ao2H" target="_blank" data-btn="2" style="font-style:normal;font-weight:normal;line-height:1.15;text-decoration:none;word-break:break-word;word-wrap:break-word;display:block;-webkit-text-size-adjust:none;border-style:solid;background-color:#092aff;border-width:0px;border-color:#000000;border-radius:25px;padding-top:10px;padding-right:5px;padding-bottom:10px;padding-left:5px;font-size:14px;font-family:Manrope, arial;color:#fff;height:18px;mso-hide:all;width:203px" class="r25-r default-button" sib_link_id="4" templating="n"><span style="color:#ffffff;font-family:Arial,Helvetica,sans-serif;font-size:16px;"><span style="font-size: 14px;">Folge anhören</span></span></a><!--<![endif]--></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th><th width="41.67%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r22-i" style="padding-right: 22px; padding-left: 22px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r29-c" align="center" style="font-size: 0px; line-height: 0px; border-radius: 8px; valign: top"><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsFxg7rQ1NAGCyIitdiAOB/io9l0jXBxmGV" target="_blank" style="color:#092aff;text-decoration:underline" sib_link_id="5" templating="n"><img src="https://60wet.img.sp1-brevo.net/im/sh/TsW6qXrpd-dD.jpeg?u=WtVElij8PJZGdKGle30ML34Cx9hdSbVj" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="2"/></a></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r15-i" style="background-color: #ffffff; padding-top: 20px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="100%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r11-i" style="padding-right: 15px; padding-left: 15px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:center;line-height:1" align="center" valign="top" class="r17-i nl2go-default-textstyle"><div><h3 class="default-heading3" style="margin:0;color:#000000;font-family:Manrope, arial;font-size:24px;word-break:break-word"><span style="color:#666666;font-size:18px;">News der Woche</span></h3></div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r19-i" style="background-color: #ffffff; padding-top: 10px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="41.67%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r20-i" style="padding-right: 22px; padding-left: 22px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r21-c" align="center" style="font-size: 0px; line-height: 0px; border-radius: 8px; valign: top"><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsGQ0q3qPjGBNEMYHSgu6F/EsxS8RBHJxFV" target="_blank" style="color:#092aff;text-decoration:underline" sib_link_id="6" templating="n"><img src="https://60wet.img.sp1-brevo.net/im/sh/VzGmFuX8u1AF.png?u=WtVElij8PJZGdmbTqTOiQyET0z5SRLDn" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="3"/></a></td></tr></tbody></table></td></tr></tbody></table></th><th width="58.33%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r22-i" style="padding-right: 22px; padding-left: 22px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left" align="left" valign="top" class="r14-i nl2go-default-textstyle"><div><p class="default" style="margin:0"><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>Wir suchen die Hidden Champions & Newcomer des Handels<span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>: Eure Nominierung zählt</strong></span></strong></span></p><p class="default" style="margin:0"><br></p><p class="default" style="margin:0"><span style="font-size: 14px; color: rgb(60, 72, 88);">Viele der prägendsten Köpfe im Handel stehen selten auf Bühnen. Für die K5 Top 50 2027 sammeln wir bereits die KandidatInnen, und in der Kategorie Hidden Champions & Newcomer bestimmt ihr mit, wer unter die fünf Nominierten kommt. </span></p><p class="default" style="margin:0"><span style="font-size: 14px; color: rgb(60, 72, 88);">Gesucht sind:</span></p><ul style="margin:0px;color:rgb(0, 0, 0);font-family:Manrope, arial;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"><li style="margin:0"><span style="font-size: 14px; color: rgb(60, 72, 88);">Newcomer, die gerade etwas mit Substanz aufbauen</span></li><li style="margin:0"><span style="font-size: 14px; color: rgb(60, 72, 88);">Menschen, die seit Jahren Teams oder ganze Bereiche prägen, aber kaum auf Bühnen oder LinkedIn sichtbar sind</span></li></ul><p class="default" style="margin:0"><span style="font-size: 14px; color: rgb(60, 72, 88);">Einzige Voraussetzung: Die Person arbeitet auf Händler- oder Markenseite. </span></p><p class="default" style="margin:0"><span style="font-size: 14px; color: rgb(60, 72, 88);">Ihr dürft Euch natürlich auch selbst nominieren.</span></p></div></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr><tr><td class="r6-c" align="center"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="213" class="r23-o" style="table-layout: fixed; width: 213px"><tbody><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr><tr><td class="r24-i nl2go-default-textstyle" align="center" valign="top" height="32" style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word"><!--[if mso]> <v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsGsLYGGo5M6XUQNfHfdoJ/HviS9VXFNrWF" style="v-text-anchor:middle; height: 51px; width: 212px;" arcsize="49%" fillcolor="#092aff" strokecolor="#092aff" strokeweight="1px" data-btn="3" sib_link_id="7" templating="n"> <w:anchorlock> </w:anchorlock> <v:textbox inset="0,0,0,0"> <div style="display:none;"> <center class="default-button"><span><span style="color: rgb(255, 255, 255); font-family: Arial, Helvetica, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: center; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(9, 42, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;">Jetzt Hidden Champion nominieren</span></span></center> </div> </v:textbox> </v:roundrect> <![endif]--><!--[if !mso]><!-- --><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsGsLYGGo5M6XUQNfHfdoJ/HviS9VXFNrWF" target="_blank" data-btn="3" style="font-style:normal;font-weight:normal;line-height:1.15;text-decoration:none;word-break:break-word;word-wrap:break-word;display:block;-webkit-text-size-adjust:none;border-style:solid;background-color:#092aff;border-width:0px;border-color:#000000;border-radius:25px;padding-top:10px;padding-right:5px;padding-bottom:10px;padding-left:5px;font-size:14px;font-family:Manrope, arial;color:#fff;height:32px;mso-hide:all;width:203px" class="r25-r default-button" sib_link_id="7" templating="n"><span><span style="color: rgb(255, 255, 255); font-family: Arial, Helvetica, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: center; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(9, 42, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;">Jetzt Hidden Champion nominieren</span></span></a><!--<![endif]--></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r15-i" style="background-color: #ffffff; padding-top: 20px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="100%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r11-i" style="padding-right: 15px; padding-left: 15px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:center;line-height:1" align="center" valign="top" class="r17-i nl2go-default-textstyle"><div><h3 class="default-heading3" style="margin:0;color:#000000;font-family:Manrope, arial;font-size:24px;word-break:break-word"><span style="color:#666666;font-size:18px;">Events der Woche</span></h3></div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r30-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r31-i" style="background-color: #ffffff; padding-top: 20px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="25%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r32-i" style="padding-right: 7px; padding-left: 7px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r33-c" align="center" style="font-size: 0px; line-height: 0px; border-radius: 8px; valign: top"><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsHKgGShCRS1hkUD36eNWN/ZLLxWemaBdHw" target="_blank" style="color:#092aff;text-decoration:underline" sib_link_id="8" templating="n"><img src="https://60wet.img.sp1-brevo.net/im/sh/m8sXy6mOj0c9.jpeg?u=WtVElij8PJZGeEwC2tn4WtOj4oTHQ4vr" width="136" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="4"/></a></td></tr><tr><td class="r6-c" align="center"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="136" class="r34-o" style="border-collapse: separate; border-radius: 8px; margin-top: 15px; table-layout: fixed; width: 136px"><tbody><tr><td style="font-size: 0px; line-height: 0px; border-radius: 8px" class="r32-i"><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsHn0yf7anXws0Y2Qvd7ER/G-uY1kDQyets" target="_blank" style="color:#092aff;text-decoration:underline" sib_link_id="9" templating="n"><img src="https://60wet.img.sp1-brevo.net/im/sh/qk7ZqCldLqhY.jpeg?u=WtVElij8PJZGehGuFKBQcoYz8dr6Oodv" width="136" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="5"/></a></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th><th width="50%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; 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table-layout: fixed; width: 136px"><tbody><tr><td style="font-size: 0px; line-height: 0px; border-radius: 8px" class="r38-i"><a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfwLobgtz5JGKmScfn49pgZ/OSYSKhNiqdfI" target="_blank" style="color:#092aff;text-decoration:underline" sib_link_id="12" templating="n"><img src="https://60wet.img.sp1-brevo.net/im/sh/tlqlxsDCMZKQ.jpeg?u=WtVElij8PJZGg4H2qbMUua3lK80ZL1m7" width="136" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="8"/></a></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r15-i" style="background-color: #ffffff; padding-top: 20px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="100%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r11-i" style="padding-right: 15px; padding-left: 15px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left" align="left" valign="top" class="r14-i nl2go-default-textstyle"><div><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"><strong>Recap: Unser K5 MEETup in Köln</strong></span></p><p style="margin:0"><br></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Gestern war endlich wieder Zeit für eines unserer geliebten <strong>K5 MEETups</strong>, diesmal durften wir im <strong>Kapten & Son</strong> Experience Store gastieren.</span></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Hier gab es auch die Premiere für unser „MEET the Brand“ Konzept: Schon vor dem eigentlichen Start des MEETups kamen Brands im kleinen Kreis zusammen, um <strong>Felix Ritterbach und Tobias Pfeiffer-Kropp</strong> von Kapten & Son Fragen zu stellen, Herausforderungen zu teilen und ganz offen über die Themen zu sprechen, die sie gerade beschäftigen.</span></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Danach kamen rund 80 Menschen zusammen, lauschten dem Talk von Felix Ritterbach <span style="font-size:14px;color:rgb(60, 72, 88);">zum Thema <em>"Beyond the Hype - wie Brand Partnerships echte Markenliebe entfachen"</em>. Und natürlich wurde</span> bei Snacks und Drinks anschließend ausführlich genetzwerkt. </span></p><p style="margin:0"><br></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Danke an alle Teilnehmenden für den wunderbaren Abend. Und natürlich an <strong>idealo ads</strong> fürs möglich machen und an Kapten & Son für die tolle Location. </span></p></div></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r39-i" style="background-color: #ffffff; padding-top: 20px; padding-bottom: 10px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="100%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r11-i" style="padding-right: 15px; padding-left: 15px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="border-collapse: separate; border-radius: 5px; table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;background-color:#f3fccf;text-align:center;padding-top:10px;padding-bottom:10px;border-radius:5px" align="center" valign="top" class="r40-i nl2go-default-textstyle"><div><p style="margin:0"><span style="color:#666666;font-size:18px;"><strong>E-Commerce Update</strong></span></p><p style="margin:0"><span style="color:#666666;font-size:18px;"><strong>News, Insights und Diskussionen aus der Welt des (digitalen) Handels</strong></span></p></div></td></tr></tbody></table></td></tr><tr><td class="r12-c" align="left"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%"><tbody><tr><td style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left" align="left" valign="top" class="r14-i nl2go-default-textstyle"><div><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"><strong>🛒 Amazon sperrt Metas Shopping-Agenten Muse</strong> </span></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Amazon hat Metas KI-Agenten Muse von der Plattform ausgeschlossen und verweist auf Datenschutz- und Sicherheitsbedenken. Dahinter steht der Kampf um die Kundenschnittstelle: Agenten umgehen Amazons Werbeerlöse aus gesponserten Produkten und ziehen Nutzerdaten ab. <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfyEo8CCxeXiN8mQq9YwZd5/CQTMK7T0MZgg" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color:#092aff;text-decoration:underline" sib_link_id="13" templating="n">Weiterlesen…</a> </span></p><p style="margin:0"><br></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"><strong>🏬 HändlerInnen bauen Filialnetze weiter aus</strong> </span></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">45 Prozent der Vertriebslinien planen laut Hahn Retail Real Estate Report bis Jahresende mehr Filialen, 84 Prozent halten ihr Netz mindestens stabil. Discounter treiben die Expansion, Fachmarktzentren gelten als bevorzugter Standort. <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2ng07nehVwDmAPV6F0W3jJZb/VKpTlbCUgy-5" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color:#092aff;text-decoration:underline" sib_link_id="14" templating="n">Weiterlesen…</a> </span></p><p style="margin:0"><br></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"><strong>⚖️ EU-Gewährleistungslabel: Pflicht ab 27. September</strong> </span></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Ab dem 27. September 2026 müssen Online-HändlerInnen das neue EU-Gewährleistungslabel in ihre Shops integrieren. Nach der Verpackungsverordnung die nächste regulatorische Hürde, die vor allem kleine und mittlere Shops trifft. <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2ng20nBCoun0cRrQ3AsYW3W7/0fuzkSjXh-Qk" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color:#092aff;text-decoration:underline" sib_link_id="15" templating="n">Weiterlesen…</a></span></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"> </span></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);"><strong>📦 EHI: Neun Szenarien für die Filiale 2036 </strong></span></p><p style="margin:0"><span style="font-size:14px;color:rgb(60, 72, 88);">Die EHI-Studie „Die Zukunft der Handelslogistik 2036" zeigt: Filialen behalten ihre Bedeutung, wenn sie als Abhol-, Retouren- und Fulfillment-Knoten eng mit digitalen Kanälen verzahnt werden. Die Hausaufgabe: interoperable Daten, flexible Logistik und eine klare Rolle für jede Filiale. <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2ng3tmhi7tMF4UDjrLF3InSd/BxhivxHXu54-" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color:#092aff;text-decoration:underline" sib_link_id="16" templating="n">Weiterlesen…</a> </span></p></div></td></tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r15-i" style="background-color: #ffffff; padding-top: 20px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="100%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r11-i" style="padding-right: 15px; padding-left: 15px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r12-c nl2go-default-textstyle" align="left" style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left;valign:top"><div><p style="margin:0;color:#3c4858;font-family:'Roboto','Arial',Helvetica,sans-serif;font-size:14px"><span style="background-color:transparent;color:#666666;font-family: manrope, arial;">Eure Verena & das K5 Team</span></p></div></td></tr></tbody></table></td></tr></tbody></table></th></tr></tbody></table></td></tr></tbody></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%"><tbody><tr><td class="r41-i" style="background-color: #f5f5f5; padding-top: 20px; padding-bottom: 20px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><th width="50%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%"><tbody><tr><td valign="top" class="r11-i" style="padding-right: 5px; padding-left: 5px"><table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tbody><tr><td class="r42-c nl2go-default-textstyle" align="left" style="color:#000000;font-family:Manrope, arial;font-size:16px;word-break:break-word;text-align:left;padding-right:20px;padding-left:20px;valign:top"><div><p style="margin:0;font-family:Arial,Helvetica,sans-serif;font-size:14px;color:#888888"><span>K5 GmbH</span><br><span><span>Winzererstr. 47 D</span><br> <span>80797 München</span><br> <a href="mailto:info@k5-gmbh.com?subject=Newsletter" style="color:#092aff;text-decoration:underline"><span style="text-decoration: underline; color: rgb(102, 102, 102);">info@k5-gmbh.com</span></a></span></p></div></td></tr></tbody></table></td></tr></tbody></table></th><th width="50%" style="font-weight: normal" valign="top" class="r3-c"><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; 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