Email: Wie verkauft man Vertrauen online?

Subject:
Wie verkauft man Vertrauen online?
Received:
8/11/2026, 8:55:56 AM
From:
"Verena Schlüpmann | K5" <news@k5.de>
To:
jam.queen.25@fwdnl.com
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&lt;tr&gt;&lt;td&gt;SACLÀB, Longevity-Boom und MAOMAOs TikTok-Erfolg, plus: Was Otto & Co. beim Agentic Commerce wirklich schon umsetzen.&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&zwnj; &nbsp; &shy;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt; &lt;!--[if mso]&gt; &lt;img width="1" height="1" src="https://60wet.r.sp1-brevo.net/mk/op/sh/1t6AVse4sR7ZnCuB3KRI05h1G1Nt11/4TQ8KAtx1Ik1" /&gt; &lt;![endif]--&gt;
	&lt;!--[if !mso]&gt; &lt;!----&gt; &lt;img style="display:none" src="https://60wet.r.sp1-brevo.net/mk/op/sh/1t6AVse4sR7ZnCuB3KRI05h1G1Nt11/4TQ8KAtx1Ik1" /&gt; &lt;!-- &lt;![endif]--&gt;  &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" class="nl2go-body-table" width="100%" style="background-color: #f5f5f5; width: 100%;"&gt;&lt;tr&gt;&lt;td&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="600" align="center" class="r0-o" style="table-layout: fixed; width: 600px;"&gt;&lt;tr&gt;&lt;td valign="top" class="r1-i" style="background-color: #f5f5f5;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="background-color: #ffffff; table-layout: fixed;"&gt;&lt;tr&gt;&lt;th width="100%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="center" class="r5-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; background-color: #ffffff; padding-bottom: 10px; padding-left: 30px; padding-right: 30px; padding-top: 20px; text-align: center;"&gt; &lt;div&gt;&lt;p style="margin: 0;"&gt;&lt;a href="https://60wet.r.sp1-brevo.net/mk/mr/sh/1t6AVsd2XFnIG8Uw0OA78H7I67hi8x/djO3jVlZCpkH" style="color: #092aff; text-decoration: underline;"&gt;&lt;span style="color: #666666; font-family: Arial,Helvetica,sans-serif; font-size: 13px;"&gt;&lt;u&gt;Online-Version anzeigen&lt;/u&gt;&lt;/span&gt;&lt;/a&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r7-i" style="background-color: #ffffff; padding-bottom: 10px; padding-top: 10px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="100%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="600" align="center" class="r8-o" style="border-collapse: separate; border-radius: 8px; table-layout: fixed; width: 600px;"&gt;&lt;tr&gt;&lt;td class="r9-i" style="border-radius: 8px; font-size: 0px; line-height: 0px; padding-bottom: 15px; padding-top: 15px;"&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsDg0YrI3ageNfzZyWoTpr/AasrX_0rAbtp" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="0" templating="n"&gt; &lt;img src="https://60wet.img.sp1-brevo.net/im/sh/uoHLklta8rGS.png?u=WtVElij8PJZGcPbLFCDe9CjgpUvzV85b" width="600" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="0"&gt;&lt;/a&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r10-i" style="background-color: #ffffff; padding-top: 20px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="100%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="border-collapse: separate; border-radius: 8px; margin-bottom: 15px; margin-top: 0px; table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; border-radius: 8px; text-align: left;"&gt; &lt;div&gt;&lt;p style="margin: 0; text-align: center;"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;Diese Woche geht's ums Vertrauen: Alexandra Stück erklärt, wie sie bei SACLÀB KundInnen davon überzeugt, online fünfstellige Summen für Luxushandtaschen auszugeben, und im Longevity-Panel erfahrt ihr, warum immer mehr Menschen ihre Gesundheit selbst in die Hand nehmen. Außerdem: Wie Wenhao Cheok mit MAOMAO asiatische Lebensmittel bis aufs Dorf bringt, und ein Deep Dive in unseren Blog mit der Frage, was Otto, Zalando und Co. beim Thema Agentic Commerce wirklich schon umsetzen.&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r15-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 20px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="100%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="center" valign="top" class="r17-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; line-height: 1; text-align: center;"&gt; &lt;div&gt;&lt;h3 class="default-heading3" style="margin: 0; color: #000; font-family: Manrope,arial; font-size: 24px; word-break: break-word;"&gt;&lt;span style="color: #666666; font-size: 18px;"&gt;Podcasts der Woche&lt;/span&gt;&lt;/h3&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r19-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 10px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="41.67%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r20-i" style="padding-left: 22px; padding-right: 22px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r21-c" align="center" style="border-radius: 8px; font-size: 0px; line-height: 0px; valign: top;"&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsE8LH3iRwmZXw3PMLnDXv/LnHhLzjAqQCc" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="1" templating="n"&gt; &lt;img src="https://60wet.img.sp1-brevo.net/im/sh/Fj5bO8OJxwnO.jpg?u=WtVElij8PJZGcrw3Rcc0F7twtKJoTrnf" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="1"&gt;&lt;/a&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;th width="58.33%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r22-i" style="padding-left: 22px; padding-right: 22px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"&gt; &lt;div&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;Wie Du online Vertrauen aufbaust, wenn Deine Produkte fünfstellig kosten:&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;Wie baut man Vertrauen auf, wenn KundInnen online fünfstellige Summen für eine gebrauchte Handtasche zahlen sollen? &lt;strong&gt;Alexandra Stück&lt;/strong&gt; hat &lt;strong&gt;SACLÀB&lt;/strong&gt; 2018 mit ihrem Bruder gegründet und verkauft heute mit einem 17-köpfigen Team Luxushandtaschen von Hermès, Chanel und Co. in über 20 Länder. Der bisher teuerste Verkauf: eine Hermès Birkin für 270.000 Euro. Im Gespräch mit &lt;strong&gt;Verena Schlüpmann&lt;/strong&gt; erzählt sie, warum sich SACLÀB bewusst auf den DACH-Raum konzentriert hat, statt zu schnell zu expandieren, und wie das Team mit Fälschungen umgeht, obwohl niemand Echtheit zu 100 Prozent garantieren kann.&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td class="r6-c" align="center"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="214" class="r23-o" style="table-layout: fixed; width: 214px;"&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td height="16" align="center" valign="top" class="r24-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word;"&gt;  &lt;!--[if mso]&gt; &lt;v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsEafzG8qIsUiC7EkAlxFz/QXkMSy6gFnCP" style="v-text-anchor:middle; height: 35px; width: 213px;" arcsize="50%" fillcolor="#092aff" strokecolor="#092aff" strokeweight="1px" data-btn="1" sib_link_id="2" templating="n"&gt; &lt;w:anchorlock&gt; &lt;/w:anchorlock&gt; &lt;v:textbox inset="0,0,0,0"&gt; &lt;div style="display:none;"&gt; &lt;center class="default-button"&gt;&lt;span&gt;Zur Folge&lt;/span&gt;&lt;/center&gt; &lt;/div&gt; &lt;/v:textbox&gt; &lt;/v:roundrect&gt; &lt;![endif]--&gt;  &lt;!--[if !mso]&gt;&lt;!-- --&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsEafzG8qIsUiC7EkAlxFz/QXkMSy6gFnCP" class="r25-r default-button" target="_blank" data-btn="1" style="font-style: normal; font-weight: normal; line-height: 1.15; text-decoration: none; word-break: break-word; border-style: solid; word-wrap: break-word; display: block; -webkit-text-size-adjust: none; background-color: #092aff; border-color: #000000; border-radius: 25px; border-width: 0px; color: #ffffff; font-family: Manrope, arial; font-size: 14px; height: 16px; mso-hide: all; padding-bottom: 10px; padding-left: 5px; padding-right: 5px; padding-top: 10px; width: 204px;" sib_link_id="2" templating="n"&gt; &lt;span&gt;Zur Folge&lt;/span&gt;&lt;/a&gt; &lt;!--&lt;![endif]--&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r19-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 10px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="58.33%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r20-i" style="padding-left: 22px; padding-right: 22px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;!--[if !mso]&gt;&lt;!-- --&gt;&lt;tr&gt;&lt;td class="r26-c" align="center"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="305" class="r27-o mobshow" style="border: none; border-collapse: separate; border-radius: 8px; display: none; float: none; font-size: 0; height: 0; line-height: 0; max-height: 0; mso-hide: all; overflow: hidden; table-layout: fixed; visibility: hidden; width: 0;"&gt;&lt;tr&gt;&lt;td class="r28-i mobshow resp-table magic-resp" style="border-radius: 8px; font-size: 0px; line-height: 0px;"&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsF30hSZEeyPsSB47zkgy3/_vam_WINv87V" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="3" templating="n"&gt; &lt;img src="https://60wet.img.sp1-brevo.net/im/sh/g9mFf_b33pBe.png?u=WtVElij8PJZGdKGle30ML34Cx9hdSbVj" width="305" border="0" class="mobshow resp-table no-show-for-you" style="border: none; float: none; font-size: 0; height: 0; line-height: 0; max-height: 0; mso-hide: all; overflow: hidden; table-layout: fixed; visibility: hidden; display: block; width: 100%; border-radius: 8px;" sib_img_id="2"&gt;&lt;/a&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;!--&lt;![endif]--&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"&gt; &lt;div&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;Warum der Longevity-Markt das kaputte Gesundheitssystem nicht wartet:&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;4.000 bis 5.000 Euro Krankheitskosten pro Kopf und Jahr, aber nur 8 Euro für Prävention. Diese eine Zahl von &lt;strong&gt;Dr. Max Griessinger&lt;/strong&gt; erklärt, warum der Longevity-Markt gerade so boomt. In diesem Paneltalk, live aufgezeichnet auf der K5 Konferenz 2026, spricht&lt;strong&gt; Verena Schlüpmann&lt;/strong&gt; mit Max Griessinger, Gründer von &lt;strong&gt;MOLEQLAR&lt;/strong&gt;, und&lt;strong&gt; Jürgen Mehrtens&lt;/strong&gt;, der in Berlin die &lt;strong&gt;YEARS&lt;/strong&gt; Longevity-Klinik aufbaut, über Vertrauen als einzige echte Währung im Health-Marketing und die unbequeme Frage, ob am Ende nur die versorgt werden, die es sich leisten können.&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td class="r6-c" align="center"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="214" class="r23-o" style="table-layout: fixed; width: 214px;"&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; 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&lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;th width="41.67%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r22-i" style="padding-left: 22px; padding-right: 22px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r29-c" align="center" style="border-radius: 8px; font-size: 0px; line-height: 0px; valign: top;"&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsFxg7rQ1NAGCyIitdiAOB/Q71CPBaQc4An" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="5" templating="n"&gt; &lt;img src="https://60wet.img.sp1-brevo.net/im/sh/g9mFf_b33pBe.png?u=WtVElij8PJZGdKGle30ML34Cx9hdSbVj" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="2"&gt;&lt;/a&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r19-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 10px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="41.67%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r20-i" style="padding-left: 22px; padding-right: 22px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r21-c" align="center" style="border-radius: 8px; font-size: 0px; line-height: 0px; valign: top;"&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsGQ0q3qPjGBNEMYHSgu6F/BMqJHCJOSXBW" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="6" templating="n"&gt; &lt;img src="https://60wet.img.sp1-brevo.net/im/sh/RPnIeqs3GE8k.png?u=WtVElij8PJZGdmbTqTOiQyET0z5SRLDn" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="3"&gt;&lt;/a&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;th width="58.33%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r22-i" style="padding-left: 22px; padding-right: 22px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"&gt; &lt;div&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;Von Schnick-Schnack-Schnuck zum viralen TikTok-Imperium - Wie Wenhao Cheok mit MAOMAO den asiatischen Lebensmittelmarkt ins Dorf bringt:&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;Wenhao Cheok&lt;/strong&gt; beliefert mit seinem Onlineshop &lt;strong&gt;MAOMAO &lt;/strong&gt;heute Kleinstädte und Dörfer im ganzen deutschsprachigen Raum mit asiatischen Lebensmitteln. 95 Prozent seiner KundInnen sind gar nicht asiatisch, sondern schlicht neugierig und ohne Asiamarkt in der Nähe. Im Gespräch mit &lt;strong&gt;Sven Rittau&lt;/strong&gt;, aufgenommen live aus dem MaoMao-Lager, erzählt er, wie das Unternehmen ganz ohne Investorengeld und Performance-Marketing von 11.000 auf 60.000 Bestellungen gewachsen ist,  mit einem TikTok-Playbook, das direkt aus China abgeschaut ist und buchstäblich per Schnick-Schnack-Schnuck begann.&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td class="r6-c" align="center"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="214" class="r23-o" style="table-layout: fixed; width: 214px;"&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td height="16" align="center" valign="top" class="r24-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word;"&gt;  &lt;!--[if mso]&gt; &lt;v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsGsLYGGo5M6XUQNfHfdoJ/z2NNGqUvbtOW" style="v-text-anchor:middle; height: 35px; width: 213px;" arcsize="50%" fillcolor="#092aff" strokecolor="#092aff" strokeweight="1px" data-btn="3" sib_link_id="7" templating="n"&gt; &lt;w:anchorlock&gt; &lt;/w:anchorlock&gt; &lt;v:textbox inset="0,0,0,0"&gt; &lt;div style="display:none;"&gt; &lt;center class="default-button"&gt;&lt;span&gt;Zum Podcast&lt;/span&gt;&lt;/center&gt; &lt;/div&gt; &lt;/v:textbox&gt; &lt;/v:roundrect&gt; &lt;![endif]--&gt;  &lt;!--[if !mso]&gt;&lt;!-- --&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsGsLYGGo5M6XUQNfHfdoJ/z2NNGqUvbtOW" class="r25-r default-button" target="_blank" data-btn="3" style="font-style: normal; font-weight: normal; line-height: 1.15; text-decoration: none; word-break: break-word; border-style: solid; word-wrap: break-word; display: block; -webkit-text-size-adjust: none; background-color: #092aff; border-color: #000000; border-radius: 25px; border-width: 0px; color: #ffffff; font-family: Manrope, arial; font-size: 14px; height: 16px; mso-hide: all; padding-bottom: 10px; padding-left: 5px; padding-right: 5px; padding-top: 10px; width: 204px;" sib_link_id="7" templating="n"&gt; &lt;span&gt;Zum Podcast&lt;/span&gt;&lt;/a&gt; &lt;!--&lt;![endif]--&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r15-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 20px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="100%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="center" valign="top" class="r17-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; line-height: 1; text-align: center;"&gt; &lt;div&gt;&lt;h3 class="default-heading3" style="margin: 0; color: #000; font-family: Manrope,arial; font-size: 24px; word-break: break-word;"&gt;&lt;span style="color: #666666; font-size: 18px;"&gt;News der Woche&lt;/span&gt;&lt;/h3&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td class="r30-c" align="center" style="font-size: 0px; line-height: 0px; padding-bottom: 15px; padding-top: 15px; valign: top;"&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsHKgGShCRS1hkUD36eNWN/ZVjpWhrYXe-P" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="8" templating="n"&gt; &lt;img src="https://60wet.img.sp1-brevo.net/im/sh/yJuPI0e8PxP7.png?u=WtVElij8PJZGeEwC2tn4WtOj4oTHQ4vr" width="570" border="0" style="display: block; width: 100%;" sib_img_id="4"&gt;&lt;/a&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r31-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"&gt; &lt;div&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;Agentic Commerce: Was Händler heute schon wagen (und wann es scheitert)&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;Auf der K5 2026 hat &lt;strong&gt;Otto &lt;/strong&gt;CEO &lt;strong&gt;Boris Ewenstein&lt;/strong&gt; den großen Prognosen zum Agentic Commerce eine ernüchternde Zahl entgegengesetzt: Aktuell macht agentischer Traffic weniger als ein Prozent des Handels aus. Trotzdem investiert Otto weiter, testet einen sprachbasierten Kaufberater und experimentiert mit protokollbasiertem Einkaufen über mehrere Plattformen hinweg. Auch &lt;strong&gt;Zalando&lt;/strong&gt;, &lt;strong&gt;Blackroll&lt;/strong&gt; und &lt;strong&gt;Outfittery&lt;/strong&gt; haben auf der K5 Konferenz 2026 gezeigt, wie unterschiedlich Unternehmen gerade auf dieselbe Frage antworten: Wer am Ende die Kundenbeziehung besitzt, wenn die Transaktion selbst zunehmend unsichtbar wird. Dieser Blogbeitrag ist ein spannender Deep Dive darüber, warum sich gerade fast niemand traut, für den Agenten zu bauen, sondern lieber für das, was er nicht kann.&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="11" style="font-size: 11px; line-height: 11px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td class="r6-c" align="center"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="399" class="r23-o" style="table-layout: fixed; width: 399px;"&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td height="18" align="center" valign="top" class="r24-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word;"&gt;  &lt;!--[if mso]&gt; &lt;v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsHn0yf7anXws0Y2Qvd7ER/5baYwyoQQI42" style="v-text-anchor:middle; 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padding-top: 10px; text-align: center;"&gt; &lt;div&gt;&lt;p style="margin: 0;"&gt;&lt;span style="color: #666666; font-size: 18px;"&gt;&lt;strong&gt;E-Commerce Update&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="color: #666666; font-size: 18px;"&gt;&lt;strong&gt;News, Insights und Diskussionen aus der Welt des (digitalen) Handels&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"&gt; &lt;div&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;📺 QVC Group übersteht Chapter 11 und bekommt neue Führung&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;QVC Group hat die Restrukturierung abgeschlossen, die Schulden um über 5 Milliarden Dollar reduziert und wechselt an der Spitze: CEO David Rawlinson tritt zurück, Branchenveteran Mike George übernimmt. Das zeigt, wie selbst etablierte Multichannel-Player ihr Geschäftsmodell Richtung Live Social Shopping umbauen müssen, um zu überleben. &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfsZpYgI1wqMG3p0L44aLnX/5cxHGdDxcKdQ" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="10" templating="n"&gt;Weiterlesen...&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;🚁 Amazon startet Drohnenlieferung erstmals außerhalb der USA&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;In Darlington, Nordengland, liefert Amazon jetzt per autonomer MK30-Drohne innerhalb von bis zu 60 Minuten aus, für Bestellungen unter 2,2 Kilogramm. Ein Ausblick darauf, wie sich Same-Day-Erwartungen der KundInnen auch in Europa weiter verschärfen könnten. &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfuSp5Bb0W4oIQ8oVQZN5k3/HS5MdcUtBo-o" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="11" templating="n"&gt;Weiterlesen... &lt;/a&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;♻️ momox startet in den Niederlanden&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;Der Wiederverkaufsmarktplatz für Bücher, CDs und DVDs ist jetzt in sechs Ländern aktiv, nachdem die Nachfrage aus den Niederlanden über bestehende Marktplätze wie Amazon und Bol schon vorab die Erwartungen übertroffen hatte.Das zeigt, wie sich Re-Commerce-Nischen mit guter lokaler Marktbeobachtung Land für Land ausrollen lassen. &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfwLobgtz5JGKmScfn49pgZ/23w51ZrxMaIB" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="12" templating="n"&gt;Weiterlesen... &lt;/a&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;🎥 Live Shopping: Whatnot holt 545 Millionen Dollar bei 20-Milliarden-Bewertung&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;Mit der größten Finanzierungsrunde im Live Commerce baut Whatnot seine Position weiter aus, inklusive deutlich mehr Sellern mit siebenstelligen Lifetime-Umsätzen. Das zeigt, wie ernst InvestorInnen Live Shopping inzwischen als eigenständiges Format nehmen, nicht nur als Nische neben klassischem E-Commerce. &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfyEo8CCxeXiN8mQq9YwZd5/uIBV8foBfefC" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="13" templating="n"&gt;Weiterlesen... &lt;/a&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;🤳 Studie: Influencer werden zum neuen Vertrauenssystem für Shopper&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;Der Umsatz mit Influencer-Produkten in Deutschland hat sich laut YouGov zwischen 2020 und 2025 fast verfünffacht, in der Gen Z vertraut inzwischen fast jede vierte Person Produktempfehlungen von Prominenten oder InfluencerInnen. Ein guter Anlass, die eigene Creator-Strategie nicht nur als Reichweitenkanal, sondern als echten Vertrauensaufbau zu denken. &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2ng07nehVwDmAPV6F0W3jJZb/u1ztGpkuK19u" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="14" templating="n"&gt;Weiterlesen... &lt;/a&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;💄 Flaconi wächst im ersten Halbjahr um 23 Prozent&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;Der Berliner Beauty-Händler knackt über 300 Millionen Euro Umsatz, wächst international um rund 60 Prozent und baut mit dem neuen Flaconi Media House ein eigenes Retail-Media-Angebot auf. Das zeigt, wie margenstarke Zusatzgeschäfte wie eigene Media-Angebote zum Wachstumshebel werden können. &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2ng20nBCoun0cRrQ3AsYW3W7/zaXtrlEkJW5b" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="15" templating="n"&gt;Weiterlesen... &lt;/a&gt;&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r15-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 20px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="100%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r12-c nl2go-default-textstyle" align="left" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left; valign: top;"&gt; &lt;div&gt;&lt;p style="margin: 0; color: #3c4858; font-family: 'Roboto','Arial',Helvetica,sans-serif; font-size: 14px;"&gt;&lt;span style="background-color: transparent; color: #666666; font-family: manrope, arial;"&gt;Eure Verena &amp; das K5 Team&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r34-i" style="background-color: #f5f5f5; padding-bottom: 20px; padding-top: 20px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="50%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r11-i" style="padding-left: 5px; padding-right: 5px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r35-c nl2go-default-textstyle" align="left" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; padding-left: 20px; padding-right: 20px; text-align: left; valign: top;"&gt; &lt;div&gt;&lt;p style="margin: 0; font-family: Arial,Helvetica,sans-serif; font-size: 14px; color: #888888;"&gt;&lt;span&gt;K5 GmbH&lt;/span&gt;&lt;br&gt;&lt;span&gt;&lt;span&gt;Winzererstr. 47 D&lt;/span&gt;&lt;br&gt;&lt;span&gt;80797 München&lt;/span&gt;&lt;br&gt;&lt;a href="mailto:info@k5-gmbh.com?subject=Newsletter" style="color: #092aff; text-decoration: underline;"&gt;&lt;span style="text-decoration: underline; color: rgb(102, 102, 102);"&gt;info@k5-gmbh.com&lt;/span&gt;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;th width="50%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r11-i" style="padding-left: 5px; padding-right: 5px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r36-c" align="right"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="290" align="right" class="r2-o" style="table-layout: fixed; width: 290px;"&gt;&lt;tr&gt;&lt;td valign="top"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r36-c" align="right" style="display: inline-block;"&gt; 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width: 100%;" sib_img_id="5"&gt;&lt;/a&gt; &lt;/td&gt; &lt;td class="nl2go-responsive-hide" width="8" style="font-size: 0px; line-height: 1px;"&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;th width="40" class="r38-c mobshow resp-table" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r39-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r40-i" style="font-size: 0px; line-height: 0px; padding-bottom: 5px; padding-top: 5px;"&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2ng5mmEDQrvTWWa3fVbY5XP9/U99M9cnw1jkN" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="17" templating="n"&gt; &lt;img src="https://60wet.img.sp1-brevo.net/im/sh/tF2Np6lPGlEt.png?u=WtVElij8PJZGf9bcRkZmijjFCTEvNYLz" width="32" border="0" style="display: block; width: 100%;" sib_img_id="6"&gt;&lt;/a&gt; &lt;/td&gt; &lt;td class="nl2go-responsive-hide" width="8" style="font-size: 0px; 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