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<tr><td>Und: Vonmählen auf dem Weg nach China, waschies über 15 Mio. verkaufte Waschpads, plus die wichtigsten News aus dem Handel.‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­‌ ­</td></tr></table> <!--[if mso]> <img width="1" height="1" src="https://60wet.r.sp1-brevo.net/mk/op/sh/1t6AVse4sR7ZnCuB3KRI05h1G1Nt11/ZTaFWkLclpzB" /> <![endif]-->
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Außerdem: unser Team-Recap vom Hüttendorf in Österreich und das nächste K5 MEETup in Köln</span></p></div> </td> </tr></table></td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"><tr><td class="r15-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 20px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="100%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="table-layout: fixed; width: 100%;"><tr><td align="center" valign="top" class="r17-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; line-height: 1; text-align: center;"> <div><h3 class="default-heading3" style="margin: 0; color: #000; font-family: Manrope,arial; font-size: 24px; word-break: break-word;"><span style="color: #666666; font-size: 18px;">Podcasts der Woche</span></h3></div> </td> </tr></table></td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%;"><tr><td class="r19-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 10px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="41.67%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r20-i" style="padding-left: 22px; padding-right: 22px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r21-c" align="center" style="border-radius: 8px; font-size: 0px; line-height: 0px; valign: top;"> <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsE8LH3iRwmZXw3PMLnDXv/EIgFWnfCWQYE" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="1" templating="n"> <img src="https://60wet.img.sp1-brevo.net/im/sh/fjzL56UToxug.jpeg?u=WtVElij8PJZGcrw3Rcc0F7twtKJoTrnf" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="1"></a> </td> </tr></table></td> </tr></table></th> <th width="58.33%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r22-i" style="padding-left: 22px; padding-right: 22px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"><tr><td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"> <div><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>Raus aus dem Korsett, rein nach China: Julian Thormählen über zehn Jahre Vonmählen</strong></span></p><p style="margin: 0;"><br></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>Julian Thormählen</strong>, Co-Founder und CEO von <strong>Vonmählen</strong>, hat mit nachhaltigen Apple-Accessories ein Unternehmen aufgebaut, das in über 25 Ländern verkauft und jedes dritte Apple Watch-Armband in Deutschland stellt – dazwischen lagen aber auch eine Insolvenz während Corona und ein Management-Buyout aus dem Konzern. Im Gespräch mit <strong>Sven Rittau</strong> erzählt er, warum Vonmählen bewusst auf 50 bis 80 Messen im Jahr statt auf Performance-Marketing setzt und wie ein zufälliges Treffen auf der CES in Las Vegas zu einem chinesischen Vertriebspartner mit 3.500 Stores führte. Eine ehrliche Folge darüber, wie aus einer Krise plötzlich Fokus wird und warum "Made in Northern Germany" auch in China ein echtes Asset sein kann.</span></p></div> </td> </tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr></table></td> </tr><tr><td class="r6-c" align="center"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="214" class="r23-o" style="table-layout: fixed; width: 214px;"><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr><tr><td height="16" align="center" valign="top" class="r24-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word;"> <!--[if mso]> <v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsEafzG8qIsUiC7EkAlxFz/3NYAvyPE17mE" style="v-text-anchor:middle; height: 35px; 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line-height: 15px;"></td> </tr></table></td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%;"><tr><td class="r19-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 10px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="58.33%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r20-i" style="padding-left: 22px; padding-right: 22px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><!--[if !mso]><!-- --><tr><td class="r26-c" align="center"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="305" class="r27-o mobshow" style="border: none; border-collapse: separate; border-radius: 8px; display: none; float: none; font-size: 0; height: 0; line-height: 0; max-height: 0; mso-hide: all; overflow: hidden; table-layout: fixed; visibility: hidden; width: 0;"><tr><td class="r28-i mobshow resp-table magic-resp" style="border-radius: 8px; font-size: 0px; line-height: 0px;"> <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsF30hSZEeyPsSB47zkgy3/fMBP2UE958OU" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="3" templating="n"> <img src="https://60wet.img.sp1-brevo.net/im/sh/SO-7hcZ2T3Fc.jpeg?u=WtVElij8PJZGdKGle30ML34Cx9hdSbVj" width="305" border="0" class="mobshow resp-table no-show-for-you" style="border: none; float: none; font-size: 0; height: 0; line-height: 0; max-height: 0; mso-hide: all; overflow: hidden; table-layout: fixed; visibility: hidden; display: block; width: 100%; border-radius: 8px;" sib_img_id="2"></a> </td> </tr></table></td> </tr><!--<![endif]--><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"><tr><td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"> <div><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>So baust Du aus einem persönlichen Problem ein Millionen-Business: mit Carolin Schuberth, Gründerin von waschies</strong></span></p><p style="margin: 0;"><br></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">Als ein Dermatologe ihrer Tochter jede Pflege außer Wasser verbot, entwickelte<strong> Carolin Schuberth</strong> zusammen mit ihrer Mutter einen hypoallergenen, waschbaren Stoff. Daraus wurde <strong>waschies</strong>, mit heute rund 80 Produkten und über 15 Millionen verkauften Abschminkpads. Im Gespräch mit <strong>Verena Lindner </strong>erzählt sie, wie sie ihr Unternehmen über zehn Jahre hinweg immer wieder neu aufgestellt hat: von "Höhle der Löwen" bis zum Rückkauf der eigenen Anteile, von TikTok Shop als neuem Vertriebskanal bis zur Expansion nach UK. Eine persönliche Folge über Selbstzweifel, Scheitern als Teil des Gründens und warum Marke und Design von Anfang an geschützt werden sollten.</span></p></div> </td> </tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr></table></td> </tr><tr><td class="r6-c" align="center"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="214" class="r23-o" style="table-layout: fixed; width: 214px;"><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr><tr><td height="18" align="center" valign="top" class="r24-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word;"> <!--[if mso]> <v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsFVLPezd14L2iEtVojQg7/GADafXORMW_v" style="v-text-anchor:middle; height: 37px; 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mso-hide: all; padding-bottom: 10px; padding-left: 5px; padding-right: 5px; padding-top: 10px; width: 204px;" sib_link_id="4" templating="n"> <span style="color: #ffffff; font-family: Arial,Helvetica,sans-serif; font-size: 16px;"><span style="font-size: 14px;">Jetzt anhören</span></span></a> <!--<![endif]--> </td> </tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr></table></td> </tr></table></td> </tr></table></th> <th width="41.67%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r22-i" style="padding-left: 22px; padding-right: 22px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r29-c" align="center" style="border-radius: 8px; font-size: 0px; line-height: 0px; valign: top;"> <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsFxg7rQ1NAGCyIitdiAOB/ndHcM6yexEYY" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="5" templating="n"> <img src="https://60wet.img.sp1-brevo.net/im/sh/SO-7hcZ2T3Fc.jpeg?u=WtVElij8PJZGdKGle30ML34Cx9hdSbVj" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="2"></a> </td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"><tr><td class="r15-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 20px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="100%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="table-layout: fixed; width: 100%;"><tr><td align="center" valign="top" class="r17-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; line-height: 1; text-align: center;"> <div><h3 class="default-heading3" style="margin: 0; color: #000; font-family: Manrope,arial; font-size: 24px; word-break: break-word;"><span style="color: #666666; font-size: 18px;">News der Woche</span></h3></div> </td> </tr></table></td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="background-color: #ffffff; table-layout: fixed; width: 100%;"><tr><th width="25%" valign="top" class="r30-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r31-i" style="padding-left: 7px; padding-right: 7px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r21-c" align="center" style="border-radius: 8px; font-size: 0px; line-height: 0px; valign: top;"> <img src="https://60wet.img.sp1-brevo.net/im/sh/KpEghNVh2XiJ.jpeg?u=WtVElij8PJZGdmbTqTOiQyET0z5SRLDn" width="136" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="3"></td> </tr><tr><td class="r6-c" align="center"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="136" class="r32-o" style="border-collapse: separate; border-radius: 8px; margin-top: 15px; table-layout: fixed; width: 136px;"><tr><td class="r33-i" style="border-radius: 8px; font-size: 0px; line-height: 0px;"> <img src="https://60wet.img.sp1-brevo.net/im/sh/Ag_-yrE1vhE9.jpg?u=WtVElij8PJZGeEwC2tn4WtOj4oTHQ4vr" width="136" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="4"></td> </tr></table></td> </tr></table></td> </tr></table></th> <th width="25%" valign="top" class="r30-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r31-i" style="padding-left: 7px; padding-right: 7px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r21-c" align="center" style="border-radius: 8px; font-size: 0px; line-height: 0px; valign: top;"> <img src="https://60wet.img.sp1-brevo.net/im/sh/maLNWknsTBRK.jpg?u=WtVElij8PJZGehGuFKBQcoYz8dr6Oodv" width="136" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="5"></td> </tr><tr><td class="r6-c" align="center"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="136" class="r32-o" style="border-collapse: separate; border-radius: 8px; margin-top: 15px; table-layout: fixed; width: 136px;"><tr><td class="r33-i" style="border-radius: 8px; font-size: 0px; line-height: 0px;"> <img src="https://60wet.img.sp1-brevo.net/im/sh/8Qv7SEhXzfOI.jpg?u=WtVElij8PJZGf9bcRkZmijjFCTEvNYLz" width="136" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="6"></td> </tr></table></td> </tr></table></td> </tr></table></th> <th width="25%" valign="top" class="r30-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r34-i" style="padding-left: 7px; padding-right: 7px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r21-c" align="center" style="border-radius: 8px; font-size: 0px; line-height: 0px; valign: top;"> <img src="https://60wet.img.sp1-brevo.net/im/sh/ndQs2WSJWbOB.jpg?u=WtVElij8PJZGfbwKeAy8oetVGIckMI43" width="136" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="7"></td> </tr><tr><td class="r6-c" align="center"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="136" class="r32-o" style="border-collapse: separate; border-radius: 8px; margin-top: 15px; table-layout: fixed; width: 136px;"><tr><td class="r33-i" style="border-radius: 8px; font-size: 0px; line-height: 0px;"> <img src="https://60wet.img.sp1-brevo.net/im/sh/2nK89mGnMPf5.jpg?u=WtVElij8PJZGg4H2qbMUua3lK80ZL1m7" width="136" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="8"></td> </tr></table></td> </tr></table></td> </tr></table></th> <th width="25%" valign="top" class="r30-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r34-i" style="padding-left: 7px; padding-right: 7px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r21-c" align="center" style="border-radius: 8px; font-size: 0px; line-height: 0px; valign: top;"> <img src="https://60wet.img.sp1-brevo.net/im/sh/1CGKv4keMRc0.jpg?u=WtVElij8PJZGgWbl31kr0VE1NxOOJlUB" width="136" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="9"></td> </tr><tr><td class="r6-c" align="center"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="136" class="r32-o" style="border-collapse: separate; border-radius: 8px; margin-top: 15px; table-layout: fixed; width: 136px;"><tr><td class="r33-i" style="border-radius: 8px; font-size: 0px; line-height: 0px;"> <img src="https://60wet.img.sp1-brevo.net/im/sh/EkhP_H_-FwYV.jpg?u=2BpAyz2gMiWncci5QSzvT8G6xHNWaWgYnT" width="136" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="10"></td> </tr></table></td> </tr></table></td> </tr></table></th> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"><tr><td class="r7-i" style="background-color: #ffffff; padding-bottom: 10px; padding-top: 10px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="100%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r35-o" style="table-layout: fixed; width: 100%;"><tr><td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"> <div><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">Vorletzte Woche ist das gesamte <strong>K5 Team</strong> für vier Tage ins österreichische <strong>Hüttendorf</strong> gezogen, um Strategien zu schärfen, Ziele zu setzen und den starken Zusammenhalt im Team weiter zu vertiefen. Neben kreativen Workshops gab es als besonderes Highlight einen eigenen Hackathon, bei dem jede und jeder eine eigene Automatisierung für ein Problem aus dem Arbeitsalltag gebaut hat, dazu Wanderungen, Klettergarten, Pool und eine kreative Schnitzeljagd durchs Dorf. Zwischen den Programmpunkten ist genau das entstanden, was das K5 Team ausmacht: viele gute Gespräche, jede Menge Gelächter und noch mehr gemeinsame Energie fürs nächste Halbjahr.</span></p></div> </td> </tr><tr class="nl2go-responsive-hide"><td height="11" style="font-size: 11px; line-height: 11px;"></td> </tr></table></td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"><tr><td class="r15-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 20px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="100%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="table-layout: fixed; width: 100%;"><tr><td align="center" valign="top" class="r17-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; line-height: 1; text-align: center;"> <div><h3 class="default-heading3" style="margin: 0; color: #000; font-family: Manrope,arial; font-size: 24px; word-break: break-word;"><span style="color: #666666; font-size: 18px;">Events der Woche</span></h3></div> </td> </tr></table></td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%;"><tr><td class="r19-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 10px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="58.33%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r20-i" style="padding-left: 22px; padding-right: 22px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><!--[if !mso]><!-- --><tr><td class="r26-c" align="center"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="305" class="r27-o mobshow" style="border: none; border-collapse: separate; border-radius: 8px; display: none; float: none; font-size: 0; height: 0; line-height: 0; max-height: 0; mso-hide: all; overflow: hidden; table-layout: fixed; visibility: hidden; width: 0;"><tr><td class="r28-i mobshow resp-table magic-resp" style="border-radius: 8px; font-size: 0px; line-height: 0px;"> <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsGQ0q3qPjGBNEMYHSgu6F/bUi7f1hgEyym" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="6" templating="n"> <img src="https://60wet.img.sp1-brevo.net/im/sh/4SRlVh88vd9I.png?u=2BpAyz2gMiWnceb4wyIu2Mi9JbBgx1TIjz" width="305" border="0" class="mobshow resp-table no-show-for-you" style="border: none; float: none; font-size: 0; height: 0; line-height: 0; max-height: 0; mso-hide: all; overflow: hidden; table-layout: fixed; visibility: hidden; display: block; width: 100%; border-radius: 8px;" sib_img_id="11"></a> </td> </tr></table></td> </tr><!--<![endif]--><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"><tr><td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"> <div><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>K5 MEETup Köln: Next-Level Networking</strong></span></p><p style="margin: 0;"><br></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">Am <strong>22. September 2026</strong> laden wir zum <strong>K</strong><strong>5 MEETup</strong>, <span style="font-size: 14px; color: rgb(60, 72, 88);">powered by idealo, </span>nach Köln in den <strong>Kapten & Son Store</strong>. Für uns steht fest: Die besten Ideen entstehen dort, wo Menschen sich wirklich verbunden fühlen, oft eher im Gespräch danach als auf der Bühne selbst. Deshalb bringen wir die spannendsten Köpfe der Kölner E-Commerce-Szene zusammen: mit einem Interview voller Insights, guter Verpflegung und viel Zeit zum Netzwerken. </span></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>Neu</strong>: Eine Stunde vor dem offiziellen Start öffnen wir mit "<strong>MEET the Brand</strong>" den Raum für Marken aus unterschiedlichsten Branchen, die sich hier austauschen und neue Kontakte knüpfen können. Die Plätze sind bewusst begrenzt, damit aus dem Abend echter Austausch statt einer Massenveranstaltung wird.</span></p></div> </td> </tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr></table></td> </tr><tr><td class="r6-c" align="center"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="214" class="r23-o" style="table-layout: fixed; width: 214px;"><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr><tr><td height="18" align="center" valign="top" class="r24-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word;"> <!--[if mso]> <v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsGsLYGGo5M6XUQNfHfdoJ/q87ZLGMjlgq2" style="v-text-anchor:middle; height: 37px; width: 213px;" arcsize="50%" fillcolor="#092aff" strokecolor="#092aff" strokeweight="1px" data-btn="3" sib_link_id="7" templating="n"> <w:anchorlock> </w:anchorlock> <v:textbox inset="0,0,0,0"> <div style="display:none;"> <center class="default-button"><span style="color:#ffffff;font-family:Arial,Helvetica,sans-serif;font-size:16px;"><span style="font-size: 14px;">Dabei sein</span></span></center> </div> </v:textbox> </v:roundrect> <![endif]--> <!--[if !mso]><!-- --> <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsGsLYGGo5M6XUQNfHfdoJ/q87ZLGMjlgq2" class="r25-r default-button" target="_blank" data-btn="3" style="font-style: normal; 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padding-top: 20px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="100%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="border-collapse: separate; border-radius: 5px; table-layout: fixed; width: 100%;"><tr><td align="center" valign="top" class="r37-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; background-color: #f3fccf; border-radius: 5px; padding-bottom: 10px; padding-top: 10px; text-align: center;"> <div><p style="margin: 0;"><span style="color: #666666; font-size: 18px;"><strong>E-Commerce Update</strong></span></p><p style="margin: 0;"><span style="color: #666666; font-size: 18px;"><strong>News, Insights und Diskussionen aus der Welt des (digitalen) Handels</strong></span></p></div> </td> </tr></table></td> </tr><tr><td class="r12-c" align="left"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"><tr><td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"> <div><p style="margin: 0;"><br></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>📉 Zalando verfehlt Erwartungen, Aktie bricht ein</strong></span></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">Europas größter Online-Modehändler wächst zwar weiter zweistellig, blieb im zweiten Quartal aber unter den Erwartungen und dämpfte den Ausblick fürs Gesamtjahr, auch wegen der Integrationskosten für About You. Die Aktie verlor daraufhin fast 18 Prozent. Wer selbst auf Marktplätzen wie Zalando verkauft, sollte im Blick behalten, wie sich die About-You-Integration auf Sortiment und Konditionen auswirkt. <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsHn0yf7anXws0Y2Qvd7ER/FWIasQ6qpj_2" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="9" templating="n">Weiterlesen...</a></span></p><p style="margin: 0;"><br></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>🤖 Amazon: Alexa für Shopping zieht deutlich an</strong></span></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">Die Zahl aktiver NutzerInnen von Amazons KI-Einkaufsassistent hat sich im zweiten Quartal fast verdoppelt, KäuferInnen, die Alexa nutzen, geben im Schnitt 40 Prozent mehr pro Bestellung aus. Ein Signal dafür, dass Produktdaten zunehmend auch für KI-Assistenten optimiert sein sollten, nicht nur für die klassische Shop-Suche. <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfsZpYgI1wqMG3p0L44aLnX/-JxlarQ9obQo" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="10" templating="n">Weiterlesen... </a></span></p><p style="margin: 0;"><br></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>📉 Beiersdorf senkt Prognose, Nivea bleibt unter Druck</strong></span></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">Nach einem schwachen ersten Halbjahr rechnet Beiersdorf 2026 mit sinkendem Umsatz und geringerer Marge, allein bei Nivea gingen die Erlöse um 7,5 Prozent zurück. Gegensteuern will der Konzern mit mehr Werbebudget und günstigeren Produkten. Das zeigt, wie stark aktuell selbst etablierte Marken unter zurückhaltendem Konsumverhalten leiden. <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfuSp5Bb0W4oIQ8oVQZN5k3/FNjPRgM1Qs_L" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="11" templating="n">Weiterlesen... </a></span></p><p style="margin: 0;"><br></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);"><strong>🥐 Lidl macht aus einem Meme ein Produkt: Das Döner Croissant kommt in den Handel</strong></span></p><p style="margin: 0;"><span style="font-size: 14px; color: rgb(60, 72, 88);">Was als Aprilscherz startete, verkauft Lidl ab dem 3. August als DIY-Set deutschlandweit im Kühlregal. Zeigt, wie kurz der Weg von viralem Social-Media-Content zum Regalprodukt inzwischen sein kann</span><span style="font-size: 14px; color: rgb(60, 72, 88);"> und dass früh reagierende Marken hier klar im Vorteil sind. <a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfwLobgtz5JGKmScfn49pgZ/rKYFFlxEWtfW" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="12" templating="n">Weiterlesen... </a></span></p></div> </td> </tr><tr class="nl2go-responsive-hide"><td height="15" style="font-size: 15px; line-height: 15px;"></td> </tr></table></td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"><tr><td class="r15-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 20px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="100%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r12-c nl2go-default-textstyle" align="left" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left; valign: top;"> <div><p style="margin: 0; color: #3c4858; font-family: 'Roboto','Arial',Helvetica,sans-serif; font-size: 14px;"><span style="background-color: transparent; color: #666666; font-family: manrope, arial;">Eure Verena & das K5 Team</span></p></div> </td> </tr></table></td> </tr></table></th> </tr></table></td> </tr></table><table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"><tr><td class="r38-i" style="background-color: #f5f5f5; padding-bottom: 20px; padding-top: 20px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><th width="50%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"><tr><td valign="top" class="r11-i" style="padding-left: 5px; padding-right: 5px;"> <table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"><tr><td class="r39-c nl2go-default-textstyle" align="left" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; padding-left: 20px; padding-right: 20px; text-align: left; valign: top;"> <div><p style="margin: 0; font-family: Arial,Helvetica,sans-serif; font-size: 14px; color: #888888;"><span>K5 GmbH</span><br><span><span>Winzererstr. 47 D</span><br><span>80797 München</span><br><a href="mailto:info@k5-gmbh.com?subject=Newsletter" style="color: #092aff; text-decoration: underline;"><span style="text-decoration: underline; color: rgb(102, 102, 102);">info@k5-gmbh.com</span></a></span></p></div> </td> </tr></table></td> </tr></table></th> <th width="50%" valign="top" class="r3-c" style="font-weight: normal;"> <table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; 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