Email: Wie sieht das Gewinner-Playbook für 2026 aus?

Subject:
Wie sieht das Gewinner-Playbook für 2026 aus?
Received:
7/21/2026, 11:49:10 AM
From:
"Verena Schlüpmann | K5" <news@k5.de>
To:
jam.queen.25@fwdnl.com
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font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span id="isPasted" style="font-weight: 400; font-style: normal; text-decoration: none; vertical-align: baseline; font-size: 14px; color: rgb(60, 72, 88);"&gt;Wettbewerbsvorteile entstehen nicht durch Größe, sondern durch Kontrolle: über die eigene Marke, über profitable Nischen und über die Unternehmenskultur. Ankerkraut, STEIN HGS und Plastro Mayer zeigen, wie das in der Praxis aussieht.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r15-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 20px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="100%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="center" valign="top" class="r17-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; line-height: 1; text-align: center;"&gt; &lt;div&gt;&lt;h3 class="default-heading3" style="margin: 0; color: #000; font-family: Manrope,arial; font-size: 24px; word-break: break-word;"&gt;&lt;span style="color: #666666; font-size: 18px;"&gt;Podcasts der Woche&lt;/span&gt;&lt;/h3&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r19-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 10px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="41.67%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r20-i" style="padding-left: 22px; padding-right: 22px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r21-c" align="center" style="border-radius: 8px; font-size: 0px; line-height: 0px; valign: top;"&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsE8LH3iRwmZXw3PMLnDXv/sy3O0BkcT-Vj" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="1" templating="n"&gt; &lt;img src="https://60wet.img.sp1-brevo.net/im/sh/3txvPQZl8oxo.png?u=WtVElij8PJZGcrw3Rcc0F7twtKJoTrnf" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="1"&gt;&lt;/a&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;th width="58.33%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r22-i" style="padding-left: 22px; padding-right: 22px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"&gt; &lt;div&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;Der Ankerkraut-Rückkauf: Das ehrliche Post-Exit-Gespräch&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;Nach dem Verkauf an Nestlé 2022, einem massiven Shitstorm und jahrelanger Social-Media-Stille holten &lt;strong&gt;Anne und Stefan Lemcke&lt;/strong&gt; ihre Brand &lt;strong&gt;Ankerkraut&lt;/strong&gt; 2025 zurück. Im Gespräch mit &lt;strong&gt;Sven Rittau &lt;/strong&gt;berichten die beiden ungewöhnlich offen von dem Gefühl, dass sich der Exit nie wie der richtige Abschluss angefühlt hat. Sie merkten schnell, dass sie nicht für den klassischen Ruhestand gemacht sind. Jetzt starten sie mit einem völlig neuen Playbook ohne Investorendruck, ohne Wachstumszwang und ohne blockierte Gewinnausschüttungen. Eine extrem ehrliche Folge über Markenidentität und die strukturelle Unfähigkeit großer Konzerne, agile Brands am Leben zu halten.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td class="r6-c" align="center"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="214" class="r23-o" style="table-layout: fixed; width: 214px;"&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td height="16" align="center" valign="top" class="r24-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word;"&gt;  &lt;!--[if mso]&gt; &lt;v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsEafzG8qIsUiC7EkAlxFz/eGgZiKLmJMqz" style="v-text-anchor:middle; height: 35px; width: 213px;" arcsize="50%" fillcolor="#092aff" strokecolor="#092aff" strokeweight="1px" data-btn="1" sib_link_id="2" templating="n"&gt; &lt;w:anchorlock&gt; &lt;/w:anchorlock&gt; &lt;v:textbox inset="0,0,0,0"&gt; &lt;div style="display:none;"&gt; &lt;center class="default-button"&gt;&lt;span&gt;Zur Folge&lt;/span&gt;&lt;/center&gt; &lt;/div&gt; &lt;/v:textbox&gt; &lt;/v:roundrect&gt; &lt;![endif]--&gt;  &lt;!--[if !mso]&gt;&lt;!-- --&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsEafzG8qIsUiC7EkAlxFz/eGgZiKLmJMqz" class="r25-r default-button" target="_blank" data-btn="1" style="font-style: normal; font-weight: normal; line-height: 1.15; text-decoration: none; word-break: break-word; border-style: solid; word-wrap: break-word; display: block; -webkit-text-size-adjust: none; background-color: #092aff; border-color: #000000; border-radius: 25px; border-width: 0px; color: #ffffff; font-family: Manrope, arial; font-size: 14px; height: 16px; mso-hide: all; padding-bottom: 10px; padding-left: 5px; padding-right: 5px; padding-top: 10px; width: 204px;" sib_link_id="2" templating="n"&gt; &lt;span&gt;Zur Folge&lt;/span&gt;&lt;/a&gt; &lt;!--&lt;![endif]--&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r19-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 10px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="58.33%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r20-i" style="padding-left: 22px; padding-right: 22px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;!--[if !mso]&gt;&lt;!-- --&gt;&lt;tr&gt;&lt;td class="r26-c" align="center"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="305" class="r27-o mobshow" style="border: none; border-collapse: separate; border-radius: 8px; display: none; float: none; font-size: 0; height: 0; line-height: 0; max-height: 0; mso-hide: all; overflow: hidden; table-layout: fixed; visibility: hidden; width: 0;"&gt;&lt;tr&gt;&lt;td class="r28-i mobshow resp-table magic-resp" style="border-radius: 8px; font-size: 0px; line-height: 0px;"&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsF30hSZEeyPsSB47zkgy3/oP2OUfbzWyWY" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="3" templating="n"&gt; &lt;img src="https://60wet.img.sp1-brevo.net/im/sh/9l_PK3fYrKyB.png?u=WtVElij8PJZGdKGle30ML34Cx9hdSbVj" width="305" border="0" class="mobshow resp-table no-show-for-you" style="border: none; float: none; font-size: 0; height: 0; line-height: 0; max-height: 0; mso-hide: all; overflow: hidden; table-layout: fixed; visibility: hidden; display: block; width: 100%; border-radius: 8px;" sib_img_id="2"&gt;&lt;/a&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;!--&lt;![endif]--&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"&gt; &lt;div&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;Mutige Kultur statt starrer Top-Down-Hierarchie&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;Isabel Grupp&lt;/strong&gt; stieg mit 24 Jahren als Trainee bei &lt;strong&gt;Plastro Mayer&lt;/strong&gt; ein und leitet das Unternehmen heute gemeinsam mit ihrem Vater. Im Gespräch mit &lt;strong&gt;Verena Schlüpmann&lt;/strong&gt; gibt sie sehr persönliche Einblicke in ihren Führungsweg. Anstatt als Besserwisserin aufzutreten, ging sie als Fragende ins Unternehmen und baute gemeinsam mit dem Team eine Organisation auf, in der die Geschäftsleitung als Basis fungiert, damit die 250 MitarbeiterInnen Flügel bekommen. Isabel spricht offen über den Moment, in dem sie aufhörte, fremde Erwartungen zu erfüllen und zeigt, wie Feel-Good-Management und radikale Social-Media-Sichtbarkeit dafür sorgen, dass Plastro Mayer heute fast 98 Prozent aller Bewerbungen digital gewinnt.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td class="r6-c" align="center"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="214" class="r23-o" style="table-layout: fixed; width: 214px;"&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td height="18" align="center" valign="top" class="r24-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; 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width: 100%; border-radius: 8px;" sib_img_id="3"&gt;&lt;/a&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;th width="58.33%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r22-i" style="padding-left: 22px; padding-right: 22px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"&gt; &lt;div&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;strong&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;strong&gt;Die unsexy Profitabilitäts-Formel: Die Kunst des C-Teile-Commerce&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88); font-family: Manrope, arial;"&gt;&lt;strong&gt;Johannes Vogel&lt;/strong&gt;, Geschäftsführer der &lt;strong&gt;STEIN HGS&lt;/strong&gt;, gibt im K5 Commerce Cast bei &lt;strong&gt;Erik Siekmann&lt;/strong&gt; einen ungefilterten Einblick in ein B2B-Geschäftsmodell, das seit 25 Jahren hochprofitabel skaliert. Von Bushaltestellen bis zu Anlehnbügeln verkauft sein Unternehmen Produkte, die niemand aus Emotionen kauft. Johannes erklärt, wie STEIN HGS spontane Suchanfragen ohne Markenstrahlkraft effizient konvertiert und warum die extrem tiefe technische Anbindung von über 100 Herstellern als unüberwindbare Eintrittsbarriere für die Konkurrenz fungiert. Zudem teilt er seine M&amp;A-Strategie, Zukäufe pragmatisch zu skalieren, ohne die Unternehmenskultur zu zerstören.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td class="r6-c" align="center"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="214" class="r23-o" style="table-layout: fixed; width: 214px;"&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td height="16" align="center" valign="top" class="r24-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word;"&gt;  &lt;!--[if mso]&gt; &lt;v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsGsLYGGo5M6XUQNfHfdoJ/2-fvmvlnhVgr" style="v-text-anchor:middle; height: 35px; width: 213px;" arcsize="50%" fillcolor="#092aff" strokecolor="#092aff" strokeweight="1px" data-btn="3" sib_link_id="7" templating="n"&gt; &lt;w:anchorlock&gt; &lt;/w:anchorlock&gt; &lt;v:textbox inset="0,0,0,0"&gt; &lt;div style="display:none;"&gt; &lt;center class="default-button"&gt;&lt;span&gt;Zum Podcast&lt;/span&gt;&lt;/center&gt; &lt;/div&gt; &lt;/v:textbox&gt; &lt;/v:roundrect&gt; &lt;![endif]--&gt;  &lt;!--[if !mso]&gt;&lt;!-- --&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsGsLYGGo5M6XUQNfHfdoJ/2-fvmvlnhVgr" class="r25-r default-button" target="_blank" data-btn="3" style="font-style: normal; font-weight: normal; line-height: 1.15; text-decoration: none; word-break: break-word; border-style: solid; word-wrap: break-word; display: block; -webkit-text-size-adjust: none; background-color: #092aff; border-color: #000000; border-radius: 25px; border-width: 0px; color: #ffffff; font-family: Manrope, arial; font-size: 14px; height: 16px; mso-hide: all; padding-bottom: 10px; padding-left: 5px; padding-right: 5px; padding-top: 10px; width: 204px;" sib_link_id="7" templating="n"&gt; &lt;span&gt;Zum Podcast&lt;/span&gt;&lt;/a&gt; &lt;!--&lt;![endif]--&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r30-i" style="background-color: #ffffff; padding-bottom: 20px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="100%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="center" valign="top" class="r17-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; line-height: 1; text-align: center;"&gt; &lt;div&gt;&lt;h3 class="default-heading3" style="margin: 0; color: #000; font-family: Manrope,arial; font-size: 24px; word-break: break-word;"&gt;&lt;span style="color: #666666; font-size: 18px;"&gt;Events der Woche&lt;/span&gt;&lt;/h3&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r19-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 10px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="41.67%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r20-i" style="padding-left: 22px; padding-right: 22px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r21-c" align="center" style="border-radius: 8px; font-size: 0px; line-height: 0px; valign: top;"&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsHKgGShCRS1hkUD36eNWN/hJMT_pu0bFGD" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="8" templating="n"&gt; &lt;img src="https://60wet.img.sp1-brevo.net/im/sh/XHyApYkEEy5T.png?u=WtVElij8PJZGeEwC2tn4WtOj4oTHQ4vr" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="4"&gt;&lt;/a&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;th width="58.33%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r22-i" style="padding-left: 22px; padding-right: 22px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"&gt; &lt;div&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;K5 Female Circle Event 2027: Das Pflicht-Event für alle Frauen im Handel&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;Am &lt;strong&gt;09. März 2027&lt;/strong&gt; wird Berlin zum Epizentrum für Female Empowerment und Business-Skalierung im Handel. &lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;Wenn 300 Händlerinnen, Gründerinnen und Entscheiderinnen zusammenkommen, geht es um gemeinsames Lernen, das Teilen von Insights und Strategien und natürlich ungezwungenes Networking&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;. Dich erwartet ein vollgepackter Tag mit inspirierenden Panel Talks, praxiserprobten Masterclasses, interaktiven Roundtables und Meet &amp; Asks zu Themen wie Leadership, AI und Handelstrends.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;Aktuell läuft die &lt;strong&gt;Early-Bird-Phase&lt;/strong&gt;: Sichere Dir Dein Ticket für nur &lt;strong&gt;149 Euro netto statt 199 Euro&lt;/strong&gt; netto oder schnappe Dir das &lt;strong&gt;Tandem-Ticket für zwei Personen für nur 249 Euro&lt;/strong&gt; netto, inklusive ganztägiger Verpflegung und Goodiebag. Schnell sein lohnt sich, denn die&lt;strong&gt; Plätze sind auf 300 Stück limitiert&lt;/strong&gt;.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td class="r6-c" align="center"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="214" class="r23-o" style="table-layout: fixed; width: 214px;"&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td height="16" align="center" valign="top" class="r24-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word;"&gt;  &lt;!--[if mso]&gt; &lt;v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/1t6Af4OiGsHn0yf7anXws0Y2Qvd7ER/ZdQnSr1k5mOq" style="v-text-anchor:middle; 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padding-bottom: 10px; padding-left: 5px; padding-right: 5px; padding-top: 10px; width: 204px;" sib_link_id="9" templating="n"&gt; &lt;span&gt;Ticket sichern&lt;/span&gt;&lt;/a&gt; &lt;!--&lt;![endif]--&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r18-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r19-i" style="background-color: #ffffff; padding-bottom: 20px; padding-top: 10px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="58.33%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r20-i" style="padding-left: 22px; padding-right: 22px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;!--[if !mso]&gt;&lt;!-- --&gt;&lt;tr&gt;&lt;td class="r26-c" align="center"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="305" class="r27-o mobshow" style="border: none; border-collapse: separate; border-radius: 8px; display: none; float: none; font-size: 0; height: 0; line-height: 0; max-height: 0; mso-hide: all; overflow: hidden; table-layout: fixed; visibility: hidden; width: 0;"&gt;&lt;tr&gt;&lt;td class="r28-i mobshow resp-table magic-resp" style="border-radius: 8px; font-size: 0px; line-height: 0px;"&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfsZpYgI1wqMG3p0L44aLnX/xDK7JAHRDpxD" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="10" templating="n"&gt; &lt;img src="https://60wet.img.sp1-brevo.net/im/sh/PqJiBZqP_pjv.png?u=WtVElij8PJZGehGuFKBQcoYz8dr6Oodv" width="305" border="0" class="mobshow resp-table no-show-for-you" style="border: none; float: none; font-size: 0; height: 0; line-height: 0; max-height: 0; mso-hide: all; overflow: hidden; table-layout: fixed; visibility: hidden; display: block; width: 100%; border-radius: 8px;" sib_img_id="5"&gt;&lt;/a&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;!--&lt;![endif]--&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r13-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="left" valign="top" class="r14-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left;"&gt; &lt;div&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;Save the Date: MEETup Köln powered by idealo&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;Das K5 MEETup Köln bringt am 22. September die spannendsten Köpfe der E-Commerce-Branche im &lt;strong&gt;Kapten &amp; Son Store&lt;/strong&gt; zusammen – für echten Austausch, neue Perspektiven und wertvolle Verbindungen.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;Das erwartet Dich:&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;- Ein spannendes Interview mit wertvollen Insights&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;- Leckere Snacks und Drinks&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;- Viele Gelegenheiten zum Netzwerken mit der Community&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;strong&gt;Neu: MEET the Brand:&lt;/strong&gt; Eine Stunde vor dem offiziellen Start treffen sich führende Brands verschiedener Branchen zum Erfahrungsaustausch und Kontakteknüpfen.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span class="fr-emoticon fr-deletable"&gt;👉 &lt;/span&gt;Die Plätze sind limitiert, sichere Dir jetzt Dein Ticket!&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td class="r6-c" align="center"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="214" class="r23-o" style="table-layout: fixed; width: 214px;"&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td height="18" align="center" valign="top" class="r24-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word;"&gt;  &lt;!--[if mso]&gt; &lt;v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfuSp5Bb0W4oIQ8oVQZN5k3/M3OWYvwMCzmp" style="v-text-anchor:middle; height: 37px; width: 213px;" arcsize="50%" fillcolor="#092aff" strokecolor="#092aff" strokeweight="1px" data-btn="5" sib_link_id="11" templating="n"&gt; &lt;w:anchorlock&gt; &lt;/w:anchorlock&gt; &lt;v:textbox inset="0,0,0,0"&gt; &lt;div style="display:none;"&gt; &lt;center class="default-button"&gt;&lt;span style="color:#ffffff;font-family:Arial,Helvetica,sans-serif;font-size:16px;"&gt;&lt;span style="font-size: 14px;"&gt;Dabei sein&lt;/span&gt;&lt;/span&gt;&lt;/center&gt; &lt;/div&gt; &lt;/v:textbox&gt; &lt;/v:roundrect&gt; &lt;![endif]--&gt;  &lt;!--[if !mso]&gt;&lt;!-- --&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfuSp5Bb0W4oIQ8oVQZN5k3/M3OWYvwMCzmp" class="r25-r default-button" target="_blank" data-btn="5" style="font-style: normal; font-weight: normal; line-height: 1.15; text-decoration: none; word-break: break-word; border-style: solid; word-wrap: break-word; display: block; -webkit-text-size-adjust: none; background-color: #092aff; border-color: #000000; border-radius: 25px; border-width: 0px; color: #ffffff; font-family: Manrope, arial; font-size: 14px; height: 18px; mso-hide: all; padding-bottom: 10px; padding-left: 5px; padding-right: 5px; padding-top: 10px; width: 204px;" sib_link_id="11" templating="n"&gt; &lt;span style="color: #ffffff; font-family: Arial,Helvetica,sans-serif; font-size: 16px;"&gt;&lt;span style="font-size: 14px;"&gt;Dabei sein&lt;/span&gt;&lt;/span&gt;&lt;/a&gt; &lt;!--&lt;![endif]--&gt; &lt;/td&gt; &lt;/tr&gt;&lt;tr class="nl2go-responsive-hide"&gt;&lt;td height="15" style="font-size: 15px; line-height: 15px;"&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;th width="41.67%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r22-i" style="padding-left: 22px; padding-right: 22px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r29-c" align="center" style="border-radius: 8px; font-size: 0px; line-height: 0px; valign: top;"&gt; &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfwLobgtz5JGKmScfn49pgZ/ZSa6gSQ2VYiW" target="_blank" style="color: #092aff; text-decoration: underline;" sib_link_id="12" templating="n"&gt; &lt;img src="https://60wet.img.sp1-brevo.net/im/sh/PqJiBZqP_pjv.png?u=WtVElij8PJZGehGuFKBQcoYz8dr6Oodv" width="206" border="0" style="display: block; width: 100%; border-radius: 8px;" sib_img_id="5"&gt;&lt;/a&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r31-i" style="background-color: #ffffff; padding-bottom: 10px; padding-top: 20px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="100%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td valign="top" class="r11-i" style="padding-left: 15px; padding-right: 15px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;td class="r12-c" align="left"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r16-o" style="border-collapse: separate; border-radius: 5px; table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td align="center" valign="top" class="r32-i nl2go-default-textstyle" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; background-color: #f3fccf; border-radius: 5px; padding-bottom: 10px; padding-top: 10px; text-align: center;"&gt; &lt;div&gt;&lt;p style="margin: 0;"&gt;&lt;span style="color: #666666; font-size: 18px;"&gt;&lt;strong&gt;E-Commerce Update&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="color: #666666; font-size: 18px;"&gt;&lt;strong&gt;News, Insights und Diskussionen aus der Welt des (digitalen) Handels&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;tr&gt;&lt;td class="r33-c nl2go-default-textstyle" align="left" style="color: #000; font-family: Manrope,arial; font-size: 16px; word-break: break-word; line-height: custom; padding-bottom: 15px; padding-top: 15px; text-align: left; valign: top;"&gt; &lt;div&gt;&lt;article class="text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [&:has([data-writing-block])&gt;*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" tabindex="-1" dir="auto" data-turn-id="request-67b38759-ed90-8012-aaf1-b2031cddfe43-10" data-testid="conversation-turn-193" data-scroll-anchor="true" data-turn="assistant" id="isPasted"&gt;&lt;div class="text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] thread-sm:[--thread-content-margin:--spacing(6)] thread-lg:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)"&gt;&lt;div class="[--thread-content-max-width:40rem] thread-lg:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn" tabindex="-1"&gt;&lt;div class="flex max-w-full flex-col grow"&gt;&lt;div data-message-author-role="assistant" data-message-id="77710f14-00e5-4ed9-ab77-e9d1317f175a" dir="auto" class="min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&]:mt-1" data-message-model-slug="gpt-5"&gt;&lt;div class="flex w-full flex-col gap-1 empty:hidden first:pt-[1px]"&gt;&lt;div class="markdown prose dark:prose-invert w-full break-words light markdown-new-styling"&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;📈 &lt;b data-path-to-node="40" data-index-in-node="3"&gt;BVDW bestätigt anhaltenden Boom bei Retail Media&lt;/b&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span data-path-to-node="42,0"&gt;Neue Marktübersichten des BVDW verdeutlichen das massive Wachstum von Retail und Commerce Media, wodurch die Monetarisierung eigener Reichweiten für HändlerInnen zum zentralen Ergebnisbringer wird&lt;/span&gt;&lt;span data-path-to-node="42,2"&gt;. &lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2nfyEo8CCxeXiN8mQq9YwZd5/udWA4RCY8t7l" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="13" templating="n"&gt;Weiterlesen…&lt;/a&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span data-path-to-node="42,2"&gt; &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span data-path-to-node="42,2"&gt;&lt;strong&gt;🤖 USA: Sieben von zehn KonsumentInnen nutzen KI-Shopping&lt;/strong&gt; &lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span data-path-to-node="42,2"&gt;Eine breite Mehrheit der US-KäuferInnen nutzt bereits künstliche Intelligenz im Kaufprozess, was Handelsunternehmen zur raschen Anpassung ihrer Such- und Empfehlungslogiken zwingt. &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span data-path-to-node="42,2"&gt;&lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2ng07nehVwDmAPV6F0W3jJZb/NeXo8q8HMe0d" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="14" templating="n"&gt;Weiterlesen…&lt;/a&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;br&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span data-path-to-node="42,2"&gt;&lt;strong&gt;📦 Amazon fixiert Fristen für das Q4-Geschäft &lt;/strong&gt; &lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span data-path-to-node="42,2"&gt;Der Marktplatz-Riese hat die Stichtage für die Warenanlieferung im Weihnachtsgeschäft bekannt gegeben, wodurch HändlerInnen eine präzise Logistikplanung benötigen, um Engpässe und Margenverluste zu vermeiden. &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size: 14px; color: rgb(60, 72, 88);"&gt;&lt;span data-path-to-node="42,2"&gt;&lt;a href="https://60wet.r.sp1-brevo.net/mk/cl/f/sh/7nVU1aA2ng20nBCoun0cRrQ3AsYW3W7/CaxQdkMJQMEF" type="absoluteLink" target="_blank" rel="noopener noreferrer" style="color: #092aff; text-decoration: underline;" sib_link_id="15" templating="n"&gt;Weiterlesen…&lt;/a&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin: 0;"&gt;&lt;span style="font-size: 14px; 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font-family: Manrope,arial; font-size: 16px; word-break: break-word; text-align: left; valign: top;"&gt; &lt;div&gt;&lt;p style="margin: 0; color: #3c4858; font-family: 'Roboto','Arial',Helvetica,sans-serif; font-size: 14px;"&gt;&lt;span style="background-color: transparent; color: #666666; font-family: manrope, arial;"&gt;Eure Verena &amp; das K5 Team&lt;/span&gt;&lt;/p&gt;&lt;/div&gt; &lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/th&gt; &lt;/tr&gt;&lt;/table&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/table&gt;&lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" align="center" class="r2-o" style="table-layout: fixed; width: 100%;"&gt;&lt;tr&gt;&lt;td class="r34-i" style="background-color: #f5f5f5; padding-bottom: 20px; padding-top: 20px;"&gt; &lt;table width="100%" cellspacing="0" cellpadding="0" border="0" role="presentation"&gt;&lt;tr&gt;&lt;th width="50%" valign="top" class="r3-c" style="font-weight: normal;"&gt; &lt;table cellspacing="0" cellpadding="0" border="0" role="presentation" width="100%" class="r4-o" style="table-layout: fixed; 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